Senior Manager, Influencer Marketing & Experiential
pura
Pleasant Grove, UT (Remote)
In-houseFull-timeSenior level6+ years exp.
3 days ago
Talent & Influencer Relations Manager
New York City, NY (On-site)
$65K/yr – $75K/yrMid Level3+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own talent and influencer relations across editorial, branded, and experiential programs while negotiating terms, casting, and on-site execution.
- Talent scouting and casting aligned to campaigns across lifestyle, beauty, fashion, wellness, and culture.
- Negotiations on fees, rights, deliverables, and exclusivity with publicists and managers.
- End-to-end coordination from outreach through on-site management, building a durable creator network.
Job Description
Responsibilities
- Support talent and influencer booking strategy across Gallery Media Group's branded, editorial, and experiential initiatives.
- Develop talent recommendations and casting lists aligned to campaign objectives, audience targets, and creative concepts.
- Identify emerging creators, influencers, celebrities, and industry experts across platforms and categories including lifestyle, parenting, beauty, fashion, wellness, entertainment, and culture.
- Continuously monitor creator, social media, and talent industry trends to identify new partnership opportunities.
- Build and maintain strong relationships with influencers, creators, celebrities, publicists, agents, managers, and talent representatives.
- Consistently meet with talent representatives to ensure Gallery Media Group remains top-of-mind for partnership, editorial, and event opportunities.
- Maintain and expand Gallery Media Group's network of talent contacts and industry relationships.
- Manage and maintain talent and influencer databases, including contact information, historical partnerships, rate benchmarks, and relationship notes.
- Lead talent outreach, negotiations, and contracting across paid and unpaid opportunities.
- Negotiate talent fees, deliverables, usage rights, exclusivity terms, and partnership agreements.
- 3–5 years of experience in talent relations, influencer marketing, publicity, talent booking, entertainment, media, agency, publisher, studio, or network environments.
- Proven track record negotiating talent partnerships, influencer campaigns, PR barters, and creator collaborations.
- Existing relationships with publicists, agents, managers, talent representatives, and creators across lifestyle, entertainment, fashion, beauty, wellness, parenting, and culture verticals.
- Demonstrated ability to identify emerging talent and cultivate long-term talent relationships.
- Strong understanding of influencer marketing, social media platforms, creator partnerships, and the evolving digital media landscape.
- Exceptional project management skills with the ability to manage multiple projects and competing priorities simultaneously.
- Strong communication, negotiation, and relationship-building skills.
- Ability to confidently interface with talent, creators, clients, and executives at all levels.
- Experience in fashion, beauty, lifestyle, entertainment, sports, or creator-focused industries preferred.
- Experience supporting branded content, experiential marketing, live events, and editorial talent initiatives preferred.
- Experience in fashion, beauty, lifestyle, entertainment, sports, or creator-focused industries preferred.
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Gallery Media Group
Gallery Media Group is a modern day media company. The company's overall mission is to 'Make Positivity Louder'. GMG focuses efforts on where consumer attention currently lies and continues to shift. Gallery Media Group is the parent company to PureWow, a social portfolio of 50+ brands including @cocktails, @moms, and @recipes, and an experiential arm, Gallery House, that pops up during cultural moments for brands and creators to collaborate for content. The Company also has a robust influencer marketing business with a vast creator network. The company was founded in 2010 by CEO, Ryan Harwood, and is now part of VaynerX, the Gary Vaynerchuk-owned holding company.
Traffic Signals
Monthly Visitors
5.6K
Traffic Source Mix
Search
29.2%
Direct
47.1%
Referral
6.5%
Social
15.4%
Paid
1.5%
Headcount Trend
Current headcount: ~161
Marketing Team
Marketing Team Size
62 (39% of company)
Marketing Roles Posted (Last 30 Days)
3
