SVP, Strategy & Product Marketing (Missionforce) at Informatica | USA

Informatica

SVP, Strategy & Product Marketing (Missionforce)

USA (Unknown)

Salary Not AvailableDirector/Executive15+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive Missionforce’s strategy and GTM across government markets with cross-functional leadership and executive-level influence.

Own end-to-end product marketing strategy for the Missionforce portfolio.
Must-have: 15+ years in leadership shaping business, marketing, or product strategy.
Standout: Proven ability to influence across product, sales, and executive teams in a matrixed organization.

Job Description

Responsibilities

Define and drive the long-term strategic vision and plan for the Missionforce business.
Identify and lead high-impact strategic initiatives that accelerate growth and advance the business’s objectives.
Serve as a key thought partner and advisor to the CEO and his leadership team.
Participate in senior executive, Board, and customer meetings, articulating and advocating for the Missionforce vision and strategy.
Develop and execute strategies to amplify the business’s voice internally and externally.
Partner cross-functionally (esp. product and sales) to align strategy with execution, influencing without authority in a heavily matrixed environment.
Own end-to-end product marketing strategy for the Missionforce portfolio.
Lead a team of Product Marketers who define the positioning, messaging, and GTM motions, ensuring resonance with government leaders, technical buyers, and mission owners.
Lead the team responsible for developing the sales narrative, proof points, and enablement materials that empower sellers to confidently articulate Salesforce's differentiated value in target markets.
Work with central marketing teams to drive campaigns and mission-aligned content that generate pipeline, support contract capture efforts, and accelerate deals through the government procurement cycle.

Requirements

15+ years of progressive leadership experience, with a track record of defining and executing business, marketing, and/or product strategies.
Operates as a valuable thought partner to C-suite and senior executives.
Builds cross-functional relationships and influence in a matrixed environment.
Executive-level presentation and communication skills.
Clearly articulates product value proposition and drives GTM strategy globally.
Establishes operational cadence, drives accountability, and optimizes resource allocation.
Leads a complex, multi-disciplinary organization across competing priorities.
Demonstrates success building and leading high performing teams.
Mission-driven mindset with a genuine passion for serving government customers.
U.S. citizen; no dual citizenship.

Informatica

3.9 Glassdoor

Informatica (NYSE: INFA), a leader in AI-powered enterprise cloud data management, helps businesses unlock the full value of their data and AI. As data grows in complexity and volume, Informatica’s Intelligent Data Management CloudTM delivers a complete, end-to-end platform with a suite of industry-leading, integrated solutions to connect, manage and unify data across any cloud, hybrid or multi-cloud environment. Powered by CLAIRE® AI, Informatica’s platform integrates natively with all major cloud providers, data warehouses and analytics tools— giving organizations the freedom of choice, avoiding vendor lock-in and delivering better ROI by enabling access to governed data, simplifying operations and scaling with confidence. Trusted by approximately 5,000 customers in nearly 100 countries—including over 80 of the Fortune 100—Informatica is the backbone of platform-agnostic, cloud data-driven transformation. Informatica. Where data and AI come to life.TM Contact: PR@informatica.com

Founded in 1993

Redwood City, California, USA

5.3K employees (190 in marketing)

www.informatica.com

75% recommend to a friend

74% CEO approval