Strategy Director

New York, USA (On-site)

$145K/yr – $165K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Own and drive the brand strategy for pharmaceutical accounts, translating complex therapeutic landscapes into clear positioning and cross-functional plans that connect science, audience insight, and market opportunity.

  • Brand leadership: Define platforms and lead planning with creative, medical, and account teams to ensure scientific rigor and strategic alignment.
  • Opportunity discovery: Identify whitespace and growth opportunities to differentiate brands based on data, insights, and performance signals.

Job Description

Responsibilities

  • Own brand strategy across pharmaceutical accounts and therapy areas
  • Define brand platforms that connect science, audience need, and market opportunity
  • Lead brand planning and cross-functional alignment across creative, medical, and account teams
  • Translate complex therapeutic landscapes into clear, actionable brand direction
  • Ensure brand strategy is informed by data, insights, and performance signals
  • Identify growth opportunities and whitespace for brand differentiation
  • Partner closely with medical strategy to ensure scientific accuracy and integrity
  • Guide and mentor junior strategy talent

Requirements

  • 8+ years in brand strategy within pharma advertising or healthcare marketing
  • Strong understanding of pharma markets, audiences, and regulatory environments
  • Proven ability to turn complex science and data into clear brand positioning
  • Experience leading brand planning and cross-functional strategy development
  • Confident client presence and strong strategic point of view
  • Strong collaboration skills across creative, medical, and account teams
  • Ability to balance strategic thinking with practical execution
Fifth Element logo

Fifth Element

We’re a full-service healthcare agency built for the future. Our expertise spans audiences and markets—US and global, advertising, medical education, and everything in between. Founded at a time where our industry finds itself caught between two powerful forces. Rapid advancements in AI and the enduring value of human creativity. It’s in this middle space that the most meaningful breakthroughs will emerge, and it's why we exist. To navigate the tension, harness the friction, and turn it into something transformative. That’s where we do our best work. In the unseen. The in-between. The Fifth Element.

New York, New York, USA
76 employees (26 in marketing)

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
74.4%
Direct
10.1%
Referral
5.2%
Social
9%
Paid
1.1%

Headcount Trend

Current headcount: ~78

Marketing Team

Marketing Team Size
18 (24% of company)
Median Tenure
0.8 years
Marketing Roles Posted (Last 30 Days)
8