Responsibilities

• Analyze topline (sales and traffic) and profit results across our restaurant base
• Assess promotional activity, including topline, product mix, guest segmentation and geographic results using internal and third-party software
• Analyze competitor data including guest segmentation, product mix, daypart, geographic and service mode insights
• Generate ideas for market test and national calendar implementation to drive results
• Lead BK media mix modeling efforts to understand media performance and attribution efforts to provide more frequent and granular insights on media performance
• Assess performance of media tests and national windows
• Generate ideas to for media tests and national media strategy
• Derive insights, generate strategies, and present to leadership

Requirements

• Bachelor’s degree in Business, Economics, Marketing or related field
• 5+ years of analytics, marketing, finance or consulting experience.
• Proficient in the manipulation and analysis of data
• Must have excellent interpersonal, oral and written skills to include formal presentation experience and the ability to prepare and present marketing presentations.
• Must be advanced with Microsoft Office Suite programs (Excel, Word and PowerPoint) as well as Outlook.
• Ideal candidate will also have proficiency in SQL, Python/R, and Snowflake/AWS/Databricks
• Ideal candidate will also have relevant experience with statistical modeling (Forecasting, Clustering, Media Mix, etc.)

Benefits

• Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.