Social Media Manager

New York City, NY (On-site)

$66K/yr – $73K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own social media campaigns end to end with a focus on TikTok and short form video, talent activations, and community health, while owning creative alignment, content calendars, and performance analytics.

  • Social campaign execution: build campaigns, post across channels, and manage community across platforms.
  • Content and copy: ideate buckets, write on-brand copy, and coordinate with the creative team to maintain aesthetics.
  • Activation & analytics: plan talent activations and digital activations, and administer reporting to guide optimizations.

Job Description

Responsibilities

  • Create and manage innovative and engaging social media campaigns
  • Ideate social media content buckets and creative, with an emphasis on TikTok and short form video content
  • Strategize talent activations, sweepstakes/contests, and digital activations
  • Post content to all social media channels
  • Facilitate community management on all social media channels
  • Build out content calendars and create a timeline for each campaign
  • Write creative copy aligned with brand voice and tone
  • Collaborate with the creative team to maintain the campaign’s aesthetic
  • Administer reporting and analytics

Requirements

  • Experience working within the social media space, preferably within an agency environment
  • Experience working across social campaigns in entertainment or TV
  • Strong copywriting skills
  • Excellent interpersonal and client communication/presentation skills
  • Must be available onsite in NYC
  • M-F: 9am-5pm EST
  • Regular nights & occasional weekends

Preferred

  • Prior experience working directly with high-profile talent is a plus

Benefits

  • DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs
  • Employer paid life insurance
  • A tax-advantaged health savings account (HSA)
  • A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
  • Paid family leave
  • Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
  • DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
  • DEI specific training focused on preventing discrimination and harassment in the workplace
  • ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
  • Generous donation match to non-profits of interest to our employees
  • Extensive onboarding that includes working with multiple departments to learn the DMM way
  • Frequent trainings on the latest tools and trends and how to optimize them for our clients

Digital Media Management

Digital Media Management (DMM) is a LGBTQ+ founded and led social media agency, with 360 capabilities, that specializes in creating innovative social media campaigns for entertainment, video games, sports and brands.

Founded in 2010
Los Angeles, California, USA
343 employees (219 in marketing)

Traffic Signals

Monthly Visitors
4.3K
Traffic Source Mix
Search
27%
Direct
54.6%
Referral
7.7%
Social
9.3%
Paid
1.2%

Headcount Trend

Current headcount: ~343

Marketing Team

Marketing Team Size
195 (57% of company)
Marketing Roles Posted (Last 30 Days)
4