Senior Manager, Customer Marketing

Lake Forest, IL (Unknown)

$128K/yr – $185K/yrSenior Level8+ years exp

Posted 7 weeks ago

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Job Summary

Own field aligned customer marketing and forecast governance, turning BU plans into shopper-ready programs while protecting ROI on trade spend.

  • Responsibilities: Own field-facing customer marketing, forecast consolidation and cross-functional coordination to optimize funding and production resources.
  • Demand/ROI: Translate master plans into customer materials and manage trade spend to maximize ROI across the portfolio.
  • Insights: Use syndicated data to monitor market conditions and inform trade program decisions and risk management.

Job Description

Responsibilities

  • Serve as the primary Customer Marketing point of contact for assigned field sales teams.
  • Act as a key interface between sales, marketing, finance, supply chain and operations to deliver clear communication, forecast accuracy and efficient utilization of funding and production resources.
  • Own the monthly customer forecast process – consolidating inputs, identifying risks and opportunities, and clearly communicating findings to stakeholders.
  • Translate business unit master plans, innovation priorities, and brand strategies into customer ready materials and programs.
  • Manage and optimize trade spend across customers and the portfolio to maximize ROI through clear customer and product priorities.
  • Analyze and report conditions occurring within the marketplace using IRI or ACNielsen syndicated data and information sourced both internally and externally.
  • Provide direction and answers to questions from Marketing, Finance or Supply Chain groups as it relates to the trade program and field sales issues.

Requirements

  • BA/BS degree in a related field
  • 8 + years of sales or marketing experience in Consumer Packaged Goods industry, preferably including trade management.
  • Previous experience in Trade Spend management, shopper marketing, sales and/or developing consumer branding strategy.
  • Strong financial and P&L management experience
  • Proficient in MS Office, with high proficiency in Excel.
  • Proficient in SAP.
  • Must be team-oriented with the ability to work on high collaboration and performance teams.
  • Excellent written and verbal communication skills, including presentation skills, and the ability to communicate and influence at all levels within the organization.
  • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers.
  • Strong analytical and organizational skills, with high attention to detail.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Knowledge and application of syndicated data, as well as the ability to incorporate financial measures in assessing results.
  • Knowledge of commonly used concepts, practices and procedures used in the consumer products industry.
  • Willingness to work a flexible schedule during key business deadlines.
  • Ability to travel regularly on an overnight basis.
  • Must have a valid driver’s license and the ability to operate a motor vehicle.

Preferred

  • MBA or other advanced degree a plus
  • Intellectual Curiosity: Do you have an inquisitive nature?
  • Problem Solving: Do you have a knack for tackling issues head-on?
  • Entrepreneurship: Do you enjoy taking ownership of your work?
  • Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
  • Growth Mindset: Do you focus on progress rather than perfection?
  • Continuous Improvement: Are you never satisfied with the status quo?

Benefits

  • competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization.
Reynolds Consumer Products logo

Reynolds Consumer Products

3.2 Glassdoor

Reynolds Consumer Products, headquartered in Lake Forest, Illinois, provides quality household essentials and world-class brands. Our namesake Reynolds® products include the iconic Reynolds Wrap® aluminum foil, Reynolds Kitchens® parchment paper, plastic wrap, oven bags, and slow cooker liners. The Hefty® brand is known for strong, dependable waste bags, slider bags, plates, and cups. Our products are available in the U.S. and internationally, including the Alcan® and Diamond® brands, which are leaders in their markets. For more information on our company and brands, go to http://www.ReynoldsConsumerProducts.com, http://www.Hefty.com, and http://www.ReynoldsKitchens.com.

Founded in 2011
Lake Forest, Illinois, USA
2.6K employees (154 in marketing)
49% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
10.7K
Traffic Source Mix
Search
27%
Direct
54.6%
Referral
8.6%
Social
8.3%
Paid
1.2%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
129 (5% of company)
Median Career Experience
20.5 years
Median Tenure
6.1 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$700M
Last Raise
$700M
Post IPO Debt, 1 years ago

Funding History

  • Oct 2024
    Post IPO Debt • $700M

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