Senior Director, Product Marketing at CLEAR - Corporate | New York, USA | $200K/yr – $240K/yr

Senior Director, Product Marketing

New York, USA (On-site)

$200K/yr – $240K/yrDirector/Executive12+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive end-to-end product marketing for CLEAR’s consumer portfolio, shaping GTM, messaging, and cross-functional strategy.

Own end-to-end product marketing for CLEAR’s consumer product portfolio , setting positioning, differentiation, and go-to-market strategy driving aligned messaging, campaigns, success metrics, and cross-functional partnership with Product and Design.
Must-have: 12+ years in product marketing or related roles in consumer/travel/subscription businesses.
Standout: Proven leadership across Product, Design, Growth Marketing and Operations to drive adoption and retention.

Drive end-to-end product marketing for CLEAR’s consumer portfolio, shaping GTM, messaging, and cross-functional strategy.

Own end-to-end product marketing for CLEAR’s consumer product portfolio , setting positioning, differentiation, and go-to-market strategy driving aligned messaging, campaigns, success metrics, and cross-functional partnership with Product and Design.
Plan and execute high-impact launches (airport expansions, new benefits, new product features) and drive adoption of existing features with coordinated cross-functional rollout.
Create messaging frameworks, content and asset libraries, intake systems, and a proactive product marketing event calendar to drive scalability.