Drive end-to-end product marketing for CLEAR’s consumer portfolio, shaping GTM, messaging, and cross-functional strategy.

• Own end-to-end product marketing for CLEAR’s consumer product portfolio , setting positioning, differentiation, and go-to-market strategy driving aligned messaging, campaigns, success metrics, and cross-functional partnership with Product and Design.
• Plan and execute high-impact launches (airport expansions, new benefits, new product features) and drive adoption of existing features with coordinated cross-functional rollout.
• Create messaging frameworks, content and asset libraries, intake systems, and a proactive product marketing event calendar to drive scalability.