Senior Demand Generation Manager at FMX | Columbus, OH | $95K/yr – $110K/yr

FMX

Senior Demand Generation Manager

Columbus, OH (Remote)

$95K/yr – $110K/yrSenior Level5+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own ABM end-to-end with target account design, intent-based plays, and a direct line to pipeline.

ABM Ownership: design and run end-to-end programs that turn target accounts into pipeline.
Platform Orchestration: operate Demandbase as a power user, tuning audiences and measuring impact.
MQA Motion: own MQA end-to-end from definition to sales handoff and progression to meetings and opportunities.

Job Description

ABM Ownership: design and run end-to-end programs that turn target accounts into pipeline.
Platform Orchestration: operate Demandbase as a power user, tuning audiences and measuring impact.
MQA Motion: own MQA end-to-end from definition to sales handoff and progression to meetings and opportunities.
Paid Digital Performance: own day-to-day performance across Google Ads, LinkedIn, paid social, retargeting, and ABM ad orchestration, managing channel budget, pacing, and efficiency with a focus on cost-per-pipeline.
Testing & Optimization: build a robust testing roadmap and partner with content and CRO teams to improve paid traffic conversion.
Sales Alignment: partner with sales and SDR leadership to turn account-level intelligence into real meetings and maintain a feedback loop on account quality.
Tactics & Reporting: define the metrics framework for ABM and paid channels and publish state-of-accounts readouts to marketing and sales leadership.

FMX

3.9 Glassdoor

FMX's easy-to-use facilities management software solution gives your team the power to manage your entire facility from a single interface. From maintenance management and facility scheduling to equipment maintenance and inventory management, FMX is your team's #1 solution to manage its operations. We serve various industries, but our main focus is K-12 districts, colleges and universities, and government-owned buildings and municipalities. We look forward to tailoring our software to fit the needs of your organization so that we can help you optimize your operations.

Founded in 2012

Grandview Heights, Ohio, USA

201 employees (20 in marketing)

www.gofmx.com

71% recommend to a friend

81% CEO approval