Senior Customer Marketing Analyst

Raleigh, NC (Hybrid)

$88K/yr – $110K/yrSenior Level3+ years expFull time

Posted 5 months ago

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Job Summary

The role focuses on driving customer adoption through scalable programs, webinars, and lifecycle resources, while enabling sales with enablement materials and reference management. It also emphasizes program analytics, communications operations, and a strong emphasis on customer advocacy. The candidate should have 2-3 years in B2B SaaS marketing and a portfolio of technical copy, with preference for data governance experience and Prague work authorization.

Job Description

Responsibilities

  • Customer Adoption Programs & Scaleability
  • Support key adoption-focused programs: Partner with the Community and Advocacy teams to drive customer mentorship programs and initiatives for new users, administrators, and customer influencers, strengthening adoption and long-term engagement.
  • Webinar series support: In collaboration with the Community team, support, produce, and host a consistent cadence of customer-facing webinars, including adoption-focused sessions, best practice deep dives, and monthly Office Hours.
  • Lifecycle Resources & Education
  • Content Strategy: Alongside our cross-functional partners in Services, you will work closely to support the development and curation of "just-in-time" resources (playbooks, checklists, and guides) mapped to specific stages of the customer lifecycle from onboarding to renewal.
  • Internal Enablement: Develop and align resources with the sales cycle and adoption funnel to ensure customer-facing teams.
  • Program Operations & Analytics
  • Reference Management: Own our customer reference platform, ensuring a fresh pipeline of advocates ready for sales calls, case studies, and speaking engagements.
  • Measurement: Track and report on program health metrics, including mentor/mentee satisfaction, reference utilization, and the impact of customer marketing on churn reduction.
  • Communication operations: Manage distribution, analytics, and operational excellence for customer communications, including the monthly newsletter.

Requirements

  • 2-3 years of experience in B2B marketing, specifically in Customer Marketing, Product Marketing, Content Marketing, or Marketing Program Management within the SaaS space.
  • A portfolio demonstrating your ability to write clear, persuasive copy for technical audiences (datasheets, blogs, emails).
  • Experience supporting Sales teams with enablement materials (pitch decks, competitive positioning).
  • Familiarity with the "post-sales" journey: implementation, education/training, and technical support.
  • A bachelor’s degree or equivalent related working experience is required
  • If in Prague: You must have work authorization to work in Prague, CZ.
  • This position is not eligible for visa sponsorship.

Preferred

  • Experience with Data Governance, Data Intelligence, or similar technical domains.

Benefits

  • Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits.
  • We create inclusion and belonging through how we onboard, meet, connect, engage, and communicate. Learn more about diversity, equity, and inclusion at Collibra.
  • At Collibra, we’re proud to be an equal opportunity employer. We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone.
  • With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category. If you have a need that requires accommodation, let us know by completing our Accommodations for Applicants form.
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Collibra

3.4 Glassdoor

Collibra frees your data from the constraints of silos by unifying data and AI governance across your entire ecosystem, regardless of source or compute engine, for ultimate flexibility in how you manage data. Our Collibra Platform gives you automated visibility, control and tracing from input through output, and it automates documentation and data traceability for AI use cases to power speed, data observability and safety. Our semantic graph enriches data context with every use, and our intuitive UX brings technical and business users into the fold to access and steward data. Accelerate and strengthen every data and AI use case when everyone in your organization can trust, comply and consume.Headquartered in New York City and Brussels, Collibra partners with over 700 of the world's most innovative companies. Our co-founders, Felix Van de Maele and Stijn Christiaens, had a vision to help organizations maximize the value of their data. Today, Collibra is making that vision a reality.

Founded in 2008
New York, New York, USA
1.1K employees (67 in marketing)
50% recommend to a friend
66% CEO approval

Traffic Signals

Monthly Visitors
220.8K
Monthly Google Ads Budget
$301.4K
Traffic Source Mix
Search
43.2%
Direct
46.4%
Referral
6.2%
Social
2.3%
Paid
1.8%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
52 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$596.5M
Last Raise
$250M
Series Unknown, 4 years ago

Funding History

  • Jan 2022
    Series Unknown
  • Nov 2021
    Series G • $250M
  • Apr 2020
    Series F • $112.5M

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