Responsibilities

• Serve as the day-to-day client lead across assigned accounts, building strong relationships with key stakeholders
• Support the management of day-to-day account operations, including program planning, budget and scope management, timelines, and coordination to ensure successful delivery
• Support the development and deployment of B2B marketing strategies that support demand generation, pipeline growth, and revenue impact
• Advise clients on demand generation and ABM strategies that translate business goals into effective marketing initiatives and go-to-market plans
• Support client performance discussions, sharing insights, recommendations, and next steps
• Lead client-facing performance reviews and optimization conversations
• Present insights, recommendations, and tradeoffs with confidence and clarity

Requirements

• 5+ years of B2B account management experience (agency strongly preferred)
• Bachelor’s degree in marketing, communications, business, or a related field
• Proven understanding of revenue-focused demand generation programs, B2B buyer journeys and long sales cycles
• Familiarity with marketing operations concepts (lead scoring, campaign operations, lead source attribution) and the ability to coordinate execution across MOps and RevOps teams.
• Experience with project management and analytics tools
• Excellent communication and presentation skills
• Comfortable managing multiple initiatives, timelines, and stakeholders at once
• Curiosity and adaptability around emerging tools and AI-driven workflows