Demand Generation Manager
Zscaler
USA (Remote)
$127K/yr - $182K/yrIn-houseFull-timeSenior level8+ years exp.
3 days ago
Senior Account Manager - B2B Demand Generation
Seattle, WA (Remote)
$95K/yr – $115K/yrSenior Level5+ years expFull time
Posted 7 months ago
Job Summary
Drive day-to-day B2B account management and strategic marketing delivery for client accounts.
- Own day-to-day client relationships and lead delivery across assigned accounts.
- Must-have: 5+ years of B2B account management experience (agency preferred).
- Standout: Ability to drive demand-gen programs and present actionable insights to clients.
Job Description
Responsibilities
- Serve as the day-to-day client lead across assigned accounts, building strong relationships with key stakeholders
- Support the management of day-to-day account operations, including program planning, budget and scope management, timelines, and coordination to ensure successful delivery
- Support the development and deployment of B2B marketing strategies that support demand generation, pipeline growth, and revenue impact
- Advise clients on demand generation and ABM strategies that translate business goals into effective marketing initiatives and go-to-market plans
- Support client performance discussions, sharing insights, recommendations, and next steps
- Lead client-facing performance reviews and optimization conversations
- Present insights, recommendations, and tradeoffs with confidence and clarity
Requirements
- 5+ years of B2B account management experience (agency strongly preferred)
- Bachelor’s degree in marketing, communications, business, or a related field
- Proven understanding of revenue-focused demand generation programs, B2B buyer journeys and long sales cycles
- Familiarity with marketing operations concepts (lead scoring, campaign operations, lead source attribution) and the ability to coordinate execution across MOps and RevOps teams.
- Experience with project management and analytics tools
- Excellent communication and presentation skills
- Comfortable managing multiple initiatives, timelines, and stakeholders at once
- Curiosity and adaptability around emerging tools and AI-driven workflows
Unreal Digital Group
Unreal Digital Group is the full-service, women-owned marketing agency that helps companies look, feel and sound different.We believe authenticity is the key to disrupting the current state of stagnant, generic B2B marketing—and the way to stand-out in a crowded marketplace. We’re tech-fluent, translating complex topics and challenges into simple, buyer-focused strategies that drive real results.Our secret sauce is in what we believe in—creating B2B marketing for the storytellers, the innovators, and the people behind B2B brands through strategy and planning, demand generation, campaign execution, ABM, content creation, marketing technology, channel marketing, and more.Founded by industry veterans Cari Baldwin and Dana Harder in 2019, UDG is a 100% remote agency with a global reach and team of brilliant marketers. (We’re also WBENC-certified, and we have a few awards to our name!)
Salaries
Posted range
$95K/yr – $115K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
11 (34% of company)
Traffic Signals
Monthly Visitors
1.7K
Traffic Source Mix
Search
65.1%
Direct
21%
Referral
3.8%
Social
9.4%
Paid
0.8%
Headcount Trend
Current headcount: ~32
Links
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