Associate Email Retention Manager | gn | Copywriting, Project Management | Remote
oktober
USA (Remote)
AgencyFull-timeIntern/new grad1+ years exp.
1 day ago
Retention Channel Manager (Klaviyo) – Contract
Florida, USA (Remote)
Salary Not AvailableMid LevelFull time
Posted 4 months ago
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Job Summary
Retention-focused role managing email and SMS lifecycles for DTC brands, with deep Klaviyo expertise and a track record of growing retention revenue and LTV. Responsibilities cover strategy, campaigns, automation, design review, and data-driven optimization. Preferences include experience with tools like Recharge Stay.ai and loyalty/referral programs.
Job Description
Responsibilities
- Develop and manage the email + SMS lifecycle strategy for DTC eCommerce brands
- Identify opportunities to increase repeat purchase rate, LTV, and retention revenue
- Build monthly campaign calendars across email and SMS
- Plan promotions, product features, lifecycle messaging, and segmentation strategies
- Build and manage campaigns and flows inside Klaviyo
- Implement lifecycle automation, including welcome, abandoned cart, post-purchase, winback, and replenishment flows
- Manage SMS campaigns and segmentation
- Review email designs from our graphic designer and provide feedback to ensure strong conversion performance
- Write campaign copy if desired, or collaborate with our in-house copywriter
- Analyze campaign and flow performance
Requirements
- U.S.-based candidates only
- Strong experience managing retention for Shopify / DTC eCommerce brands
- Deep expertise in Klaviyo (email + SMS)
- Proven track record of growing retention revenue and customer lifetime value
- Experience building and optimizing lifecycle email flows
- Ability to analyze performance data and identify growth opportunities
Preferred
- Experience with other retention and eCommerce tools, such as:
- Recharge or Stay.ai
- Loyalty or referral platforms
- Subscription programs
Upmkt Digital
UpMkt Digital is an e-commerce agency that works with growth-stage retail brands. We increase online engagement and powerfully improve sales. Our precise, data-driven digital sales strategies, coupled with stylish, trust-worthy, and highly engaging online brand experiences succeed at connecting, compelling, and converting target audiences into real-time revenue.
