Project Manager, Customer Marketing at Staples Inc. | Framingham, MA | $65K/yr – $90K/yr

Staples Inc.

Project Manager, Customer Marketing

Framingham, MA (On-site)

$65K/yr – $90K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive omni-channel marketing campaigns across the customer lifecycle to grow engagement and retention.

Own end-to-end campaigns in email, SMS, and push that optimize onboarding and post-purchase flows.
Coordinate with internal/external partners and manage multiple go-to-market projects.
Measure performance and iterate using a test/learn framework.

Job Description

Responsibilities

Partner with Manager, Omni Customer Marketing to develop and execute coordinated marketing campaigns targeting users across the customer journey to drive growth and retention .
Own the flawless execution of strategic targeted marketing initiatives within owned channels (email, SMS & Push notifications), with an emphasis on onboarding, post-purchase, real-time triggers, and Print & Marketing Services initiatives.
Communicate, collaborate & coordinate efficiently and effectively with internal and external partners throughout all stages of campaign planning & execution.
Consistently manage the go-to-market process across multiple projects, prioritizing appropriately and pivoting as needed.
Maintain all schedules, process and procedures associated with campaign execution (pre-campaign planning, creative briefing, hand-off to marketing operations, etc.)
Draft creative briefs for creative team, collect and provide feedback, proof all materials prior to deployment, and give final approval.
Identify & escalate issues that could impact timelines, dependencies, customer experience and/or budget.
Leverage program metrics and customer data to measure campaign effectiveness to continuously improve campaigns within a test & learn framework.
Manage updates within existing campaigns in pursuit of message excellence, including fielding inbound requests for support from merchandising, Staples Media Network & other internal teams within targeted marketing campaigns.

Requirements

2+ years of related work experience
2+ years of Microsoft Office (Outlook, Excel, PowerPoint)
2+ years of Omni Marketing Knowledge
What’s needed – Preferred Qualifications:
Email/CRM platforms (e.g., Salesforce Marketing Cloud, HubSpot)
Project management tools (e.g., Asana, Jira)
Advance Microsoft Excel (e.g. reporting tools)

Preferred

Background in customer lifecycle marketing and program execution within a test/learn framework preferred
Email/CRM platforms (e.g., Salesforce Marketing Cloud, HubSpot)
Project management tools (e.g., Asana, Jira)
Advance Microsoft Excel (e.g. reporting tools)

Benefits

Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits

Staples Inc.

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

Founded in 1986

Framingham, Massachusetts, USA

33K employees (2,692 in marketing)

www.staples.com