Responsibilities

• Develop and maintain product labels, technical documentation, and owner manuals.
• Ensure compliance with regulatory standards and brand guidelines.
• Create high-quality marketing materials, including brochures, catalogs, and campaign assets.
• Highlight product features and benefits in engaging and persuasive ways.
• Work closely with sales and engineering teams to align marketing efforts with product timelines and production support.
• Coordinate product-related tasks on a daily basis.
• Manage external vendors for web design, graphic design, and video production through platforms like Design Pickle and Upwork.
• Apply project management skills to ensure timely delivery and quality of work.
• Support campaigns focused on maximizing lead generation through targeted marketing efforts.
• Analyze performance metrics to refine strategies and optimize ROI.

Requirements

• This role is ideal for those early in their career with a strong desire to grow in product marketing.
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Excellent organizational and project management skills, with the ability to prioritize effectively.
• Strong written and verbal communication skills.
• Familiarity with marketing and design tools (e.g., Adobe Creative Suite, Canva, or similar) is a plus.
• Basic understanding of digital marketing platforms and analytics tools is advantageous.
• Collaborative mindset with a focus on achieving results.

Benefits

• Full-time, on-site position with a 40-hour workweek.
• Comprehensive healthcare coverage (medical, dental, and vision).
• 401(k) retirement plan with employer matching.
• Flexible Spending Account (FSA).
• Paid Time Off (PTO) policy.
• A collaborative and dynamic work environment.
• Opportunities for professional growth and skill development.
• Exposure to cutting-edge technology and innovative solutions.
• Competitive salary and full benefits package.