Product Marketing Senior Manager at Cox Enterprises | Atlanta, GA | $123K/yr – $204K/yr

Cox Enterprises

Product Marketing Senior Manager

Atlanta, GA (Remote)

$123K/yr – $204K/yrSenior Level8+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own GTM strategy and messaging for a portfolio with cross functional leadership to turn strategy into revenue driving plans.

Ownership: GTM framework, audience, channel mix, and measurement for focus areas.
Execution: lead major launches and pressure test ideas with leadership to align priorities.
Output: create scalable messaging, tools, and sales enablement to improve win rates.

Job Description

Own the GTM strategy, positioning, audience segmentation, and measurement for the portfolio.
Lead major campaigns and launches, coordinating cross-functional teams to decision and alignment.
Build and maintain core infrastructure: positioning framework, competitive intelligence process, GTM launch playbook.
Partner with leadership to pressure-test ideas and manage priorities.
Own annual and quarterly product marketing strategies tied to revenue and growth goals.
Serve as the primary product marketing interface for product and sales focused on the areas.
Develop deep fluency in the segment: customer needs, competitive dynamics, buying behaviors, and growth opportunities.
Translate strategy into integrated GTM plans across campaigns, content, digital, and events.
Deliver messaging, tools, and competitive positioning that sharpen sales conversations and improve win rates.
Benefits: generous time off, seven paid holidays, and up to 160 hours of paid wellness annually plus other leave options.

Cox Enterprises

4.4 Glassdoor

Thousands of employees, one goal: empower people today to build a better future for the next generation. How do we do that? By disrupting industries. By treating our employees as our most important resource. By improving the quality of life in our communities and by protecting our planet. We create a culture with flexible career growth, generous benefits and an environment where you’re empowered to make time for teammates, family, friends and yourself. Founded in 1898, Cox’s legacy of innovation continues to drive us forward today. We know great things never came from comfort zones. Today we’re powering smart cities with powerhouse broadband communications, pioneering greener modes of transportation and hatching new technologies to slash the glut of global waste. Through our investments and our major divisions — Cox Communications and Cox Automotive — we’re focused on the future of mobility, connectivity and sustainability. We are a global, family-owned organization with a purpose. Come build a better future with us and make your mark.

Atlanta, Georgia, USA

35K employees (3,396 in marketing)

www.coxenterprises.com

85% recommend to a friend

96% CEO approval