Responsibilities

• Lead the end-to-end product marketing strategy for Spotify’s core podcast and video creator capabilities, driving initiatives independently from concept through execution.
• Develop and communicate holistic go-to-market strategies for the core creator product portfolio, including product positioning, messaging, narrative, and commercialization plans.
• Define, track, and deliver against product adoption and growth goals, using data to measure success and optimize outcomes.
• Partner with Research and Insights teams to identify new opportunities through market analysis, competitive benchmarking, and synthesis of qualitative creator feedback.
• Collaborate closely with Product, Engineering, and cross-functional stakeholders to influence the product roadmap and shape the overall product and marketing strategy.

Requirements

• At least 7+ years of product marketing or marketing experience within tech, media or social media platforms. (Strong preference for someone with creator economy experience.)
• Proven success leading complex, cross-functional initiatives at scale.
• Experience driving product adoption through positioning, messaging, and go-to-market strategy.
• Strong ability to influence and collaborate across Product, Engineering, Data Science, Research, and Marketing.
• Excellent communication and stakeholder management skills across all levels of an organization.
• Highly organized, with experience managing multiple priorities across global teams.
• Passion for creators, podcasts, video, and digital platforms, with a strong understanding of market and industry trends

Benefits

• The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, 23 paid days off, 13 paid flexible holidays.