Responsibilities

• Manage and optimize paid search (Google Ads) and paid social (Meta, etc.) campaigns across your client portfolio.
• Track conversions, spot trends, and make data-driven decisions that move the needle for your clients.
• Work with clients to establish profitable growth goals – helping identify ideal cost-per-lead or ROI targets and benchmarks to gauge success.
• Collaborate with our Creative team to develop compelling campaigns, promotions, and messaging.
• Lead regular Insight Meetings with clients – presenting performance, aligning on priorities, and proactively pitching next steps to continue growing.
• Research competitors, industry trends, and platform updates to always stay one step ahead and deliver increased marketing value & expertise to your clients.
• Onboard new clients and set them up for long-term success from day one.
• Build clear, meaningful reports that tell the real story behind the numbers.
• Meet regularly with reps from Google, Meta, and other platforms to uncover new opportunities for your accounts.
• Keep leveling up – through team training, platform certifications, and your own curiosity about the digital landscape.

Preferred

• Google Ads and Meta Ads experience, you’ve got a headstart.

Benefits

• Flexibility. We allow employees to set their own hours & have an UNLIMITED PTO policy that gives our staff all the days off they could want.
• Transparency. Our employees all have access to monthly one-on-ones with their manager, quarterly one-on-ones with our Director of Operations, and yearly one-on-ones with our CEO. We also publish our manager meeting notes for the entire company to see what was discussed.
• Growth. Every employee has a Career Path Chart that provides a concrete path to rise within the company. We actively aim for our staff members to grow in their roles at AdShark.
• Parties. Our team loves hanging out with each other. We have routine happy hours, monthly after-work events, routine lunches and potlucks, and all kinds of other ways that we celebrate each other. +1s are always welcome, too.
• Community Connection. AdShark loves supporting the F-M area, and does so through a variety of means: sponsorships, donations, volunteering, school speaking events, and more. You’re welcome to play a role in all of it!
• Pay & Benefits. We also offer a competitive pay & benefits package. Your salary will depend on experience, & we have benefits including health, dental, vision, retirement, & an EAP to maintain mental health.