Paid Media Strategist 2

USA (Remote)

$70K/yr – $80K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end paid media strategy and client-facing optimization across Google, Bing, and social channels for a digital marketing agency.

  • Own end-to-end paid media campaigns across multiple platforms.
  • Must-have: 3+ years paid search at agencies with client-facing experience.
  • Standout: data-driven optimization and proactive strategy reviews across channels.

Job Description

Responsibilities

  • Plan, develop, and execute advanced paid media strategies across Google Ads, Microsoft Ads, and some social platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
  • Lead quarterly or monthly planning sessions, presenting strategic roadmaps that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.
  • Measure and report on campaign performance, including lead trends/revenue, budget allocation, quality of search terms, and other relevant metrics. Create insightful, action-oriented monthly reports, clearly communicating performance and strategic recommendations to clients.
  • Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
  • Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for essential clients.
  • Conduct in-depth competitor and audience analysis to inform campaign strategies, identify market opportunities, and industry trends.
  • Perform keyword research and analyze creative assets, providing data-driven recommendations for optimization.
  • Meet expectations for timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
  • Lead client calls with accessible presentations of complex data, facilitating productive strategy discussions and maintaining regular communication to proactively address concerns.
  • Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
OuterBox logo

OuterBox

At OuterBox, we believe growth is oxygen. We think outside the box to grow our clients' businesses through digital marketing. Growth is the backbone of every client partnership and the power behind maintaining a solid team. We're a top-rated performance marketing agency offering website design and development, SEO, paid media, CRO, email marketing, eCommerce strategies, marketing analytics, and more. Since 2004, we've helped hundreds of B2B and B2C businesses grow their revenue and operations. We've also helped nurture digital marketing experts through various career stages.We're all in, all the time. That means we pour our integrity, strategies, hard-earned industry know-how, and genuine care for your success (client or team member) into everything we do. We deliver what your business needs to thrive online, driving leads and revenue. And when you're part of the OuterBox team, you know you're at a place that celebrates your uniqueness and supports your professional development. So whether you're a future client or team member, you get the picture—at OuterBox, we deliver results-driven online marketing with a people-first culture that grows business revenue.

Founded in 2004
Akron, Ohio, USA
347 employees (173 in marketing)

Headcount Trend

Current headcount: ~347

Marketing Team

Marketing Team Size
139 (40% of company)
Marketing Roles Posted (Last 30 Days)
5