Paid Media Manager

Brentwood, TN (On-site)

£40K/yr – £50K/yrMid Level3+ years expFull time

Posted 2 days ago

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Job Summary

Lead a small PPC team, guiding complex campaigns and cross-channel optimization while building scalable processes and data-driven strategies.

  • Direct four Digital Marketing Executives to deliver high-quality, on-time client work
  • Own advanced strategy, data attribution, and a seamless omnichannel approach

Job Description

Responsibilities

  • Operational Leadership & Team Management
  • - Manage and Direct You will be the operational lead for 4 Digital Marketing Executives. You are responsible for their output, ensuring every account meets the "Ink Standard" for quality and pacing.
  • - Workflow Oversight Assign tasks, oversee account health, and act as the first point of escalation for technical issues.
  • - Quality Control Implement and run rigorous QA processes to ensure zero-error execution across all client builds.
  • High-Level Performance Execution
  • - Advanced Strategy Lead the strategy for complex Search and Performance Max campaigns, moving beyond basic ROAS to Profit-on-Ad-Spend (POAS) and LTV-led bidding.
  • - Omnichannel Synergy Work directly with the SEO team to ensure a "Total Search" approach - identifying where PPC can plug gaps in organic visibility and vice versa.
  • - Data & Attribution Own the transition to a cookieless world. You’ll implement First-Party Data strategies, Enhanced Conversions, and CRM integrations (HubSpot) to ensure our bidding AI is fed the best possible data.
  • Commercial & Departmental Growth
  • - New Business & Pitches Support the Head of Paid Search in audits and pitches. You should be able to look at a prospect's account, find the "leaks," and present a clear roadmap for growth.

Requirements

  • The Experience 3+ years in a high-paced agency environment. You know how to handle the pressure of multiple deadlines and varying budgets.
  • The Manager You are ready (or already experienced) to manage people. You can delegate effectively and hold others accountable for their work quality.
  • The Technician You have a deep understanding of Google Ads, GA4, and the technical side of tracking. You don’t just "set and forget"; you hunt for marginal gains.
  • The Communicator You can sit in front of a client and explain complex performance data in a way that makes sense to their bottom line.
  • Must-Have
  • - Expert-level Google Ads (Search, PMax, Shopping).
  • - Proficiency in GA4 and Server-Side tracking concepts.
  • - Experience managing or mentoring junior team members.
  • - Strong commercial awareness (understanding client margins and business goals).

Preferred

  • CRM Knowledge Experience linking HubSpot or Salesforce data to ad platforms.
  • Feed Management Experience with Merchant Center or tools like Channable/Feedonomics.
  • Paid Social Strategic knowledge of Meta and LinkedIn to support omnichannel growth.

Benefits

  • Flexible working hours (8:30am–5:00pm or 9:00am–5:30pm).
  • 25 days holiday + Bank Holidays + Birthday off.
  • Rapid progression as the department expands.
  • Profit sharing and Christmas closure.
  • Mental health support (Headspace & Business Therapy).
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Ink Digital

Inks Digital Tech Is A Web Designing And Digital Marketing Agency In Bareilly, Providing Services Like Web Hosting, Web Development, Online Mobile Application Development, Search Engine Optimization( SEO) , Internet Marketing, Online Branding, E-commerce Solutions, And Mobile Applications Development, SMS Marketing, Whatsapp Marketing , Walk Through Software Development , Email Gateway, Payment Gateway Integration And Enterprise Resource Planning, Inks Digital Tech LLP Provides Services In India And Globally By Understanding Client’s Goals And Needs , Thus, Creating A Better Online Presence For Its Clients.

Founded in 2019
Bareilly, Uttar Pradesh, IND
5 employees (2 in marketing)

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
1 (20% of company)
Marketing Roles Posted (Last 30 Days)
3