Paid Media & Creator Marketing Specialist at Smith Optics | USA

Smith Optics

Paid Media & Creator Marketing Specialist

USA (Remote)

Salary Not AvailableMid Level3+ years expContract

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead paid media operations across social, search, and affiliate to optimize performance with creator/influencer partnerships.

Own day-to-day performance across Paid Social, Paid Search, and Affiliate
Must-have: 3–5+ years in paid media
Standout: Experience managing creator/influencer and affiliate programs

Job Description

Responsibilities

Manage and optimize daily performance across Paid Social, Paid Search, and Affiliate
Conduct ongoing audits to ensure campaigns are pacing efficiently and hitting targets
Identify opportunities to improve efficiency, scale, and channel mix
Manage creator seeding, partnerships, and affiliate relationships
Identify and scale high-performing creators and partnerships
Support campaign execution and ongoing optimization
Partner with internal teams to brief and iterate on paid media creative
Ensure alignment with marketing calendar and campaign priorities
Support development of weekly and monthly campaign briefs
Track and analyze channel and creative performance
Translate insights into clear, actionable recommendations
Support external agency partners to ensure alignment on performance and execution

Requirements

3–5+ years experience in paid media
Experience managing creator/influencer and affiliate programs
Experience with tools like Meta Ads Manager, TikTok, YouTube, Google Ads, GA4
Strong analytical and performance optimization skills
Experience working cross-functionally and with external partners
eCommerce/DTC experience preferred

Preferred

eCommerce/DTC experience preferred

Smith Optics

2.9 Glassdoor

Based in Portland, OR, Smith Optics, Inc. was founded in 1965 with the creation of the first-ever goggle featuring a sealed thermal lens and breathable vent foam. In the early years, founder Dr. Bob Smith, an orthodontist by trade, made goggles by hand using dental tools, foam and glue. Before he struck a deal for manufacturing of Smith goggles in the late 60's, Smith would often trade his creations for lift tickets. These early prototypes were usually manufactured by Smith and friends around the kitchen table. Today, Smith Optics has become synonymous with innovative, durable, top-quality products in the eyewear and goggle market. The company is also recognized for its unparalleled team roster, which boasts some of the top names in biking, motocross, skiing, snowboarding, surfing, skateboarding and wakeboarding. Like many other companies, Smith utilizes team input as a key element of new product introductions. In addition, however, Smith athletes are actively involved in the development process for performance testing and coloration selection. We Make the Great Days Better.

Founded in 1965

Portland, Oregon, USA

318 employees (43 in marketing)

www.smithoptics.com

43% recommend to a friend

14% CEO approval