Responsibilities

• Media & Agency Management
• Serve as the primary day-to-day point of contact for Digital Media, SEO, and traditional media agencies, maximizing value delivered against contracted scope and spend
• Manage and grow direct relationships with media partners, including Google, Meta, and other platform representatives, to stay ahead of product changes, betas, and optimization opportunities
• Hold agency and partner relationships accountable to performance benchmarks, pacing goals, and quality standards
• Manage partnerships with third-party lead generation directories, ensuring listings, profiles, and lead quality are optimized and performance is tracked against cost-per-lead and conversion benchmarks
• Strategy & Insights
• Translate marketing performance data and audience insights into clear business strategies and recommendations for leadership
• Bring forward innovative media strategies, testing new channels, formats, and targeting approaches to improve efficiency and results
• Continuously evaluate the media mix against business goals (lead volume and clients retained) and recommend reallocations as needed
• Cross-Functional Collaboration

Requirements

• Hands-on experience managing paid search, paid social, and/or programmatic campaigns, ideally across Google Ads and Meta Ads platforms
• Strong analytical skills with the ability to translate data into clear, actionable business strategy
• Proficiency building and maintaining reports in Google Data Studio (Looker Studio) and Power BI
• Experience managing agency or vendor relationships, including performance accountability and scope management
• Strong communication and relationship-management skills, with comfort presenting insights to leadership and cross-functional teams
• Self-starter who proactively identifies opportunities to improve performance and process
• Hybrid work location: both in-office in the Town & Country, MO office and work-from-home is expected
• Bachelor's degree in Marketing, Advertising, Business, or a closely related field preferred
• 5-10 years of experience in paid media, digital marketing, and media buying, with direct agency and/or platform partner management experience

Preferred

• AI-native marketer who is comfortable utilizing Claude and other AI agents to optimize media performance, streamline processes, and automate reporting

Benefits

• Industry-Leading Health Coverage: Access to top-tier health, dental, and vision insurance plans, ensuring you and your family stay healthy and protected.
• Financial Security: Enjoy peace of mind with life insurance, as well as both short-term and long-term disability coverage.
• An Investment in Your Future: Our competitive 401(k) plan with company match, helps you plan ahead, with opportunities to build and grow your retirement savings.
• Flexible Spending Options: Take advantage of flexible spending accounts (FSA/HSA) to cover out-of-pocket medical, dental, and childcare expenses with pre-tax dollars.
• And So Much More: From wellness programs to additional perks, we go above and beyond to create a workplace that values and supports you every step of the way.