Offline Paid Media Lead

Hawthorne, CA (On-site)

$85K/yr – $120K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive offline media strategy and execution across audio, TV, and OOH to boost SpaceX brand awareness.

  • Own end-to-end offline campaigns from planning to optimization
  • Must-have: 3+ years in offline media with negotiating experience
  • Standout: cross-functional collaboration with product, content, and analytics

Job Description

Responsibilities

  • Own research, planning, budgeting, execution, and optimization of offline media campaigns across audio, video, and OOH
  • Partner with product and content teams to tailor creative messaging for offline formats
  • Lead media agency partners in scoping, planning, execution, and contracting
  • Conduct brand awareness and market research to inform creative strategy and media mix
  • Develop offline media roadmap in priority markets with local activations
  • Test new offline formats and publishers to uncover growth levers
  • Oversee timelines, asset delivery, and legal compliance across offline channels
  • Collaborate with data analytics and paid media teams on reporting and measurement

Requirements

  • Bachelor’s degree in business, communications, marketing, or related fields
  • 3+ years in offline media channels with hands-on negotiating experience
  • Willing to work in office five days per week
  • Available for extended hours and weekends, as needed
  • Willingness to travel to other SpaceX locations and events

Preferred

  • Deep understanding of paid media across channels and media industry knowledge
  • Experience leading media agencies on campaign strategy and execution
  • Proven success building integrated global campaigns to raise brand awareness offline
  • Strong project management to autonomously lead cross-functional initiatives
  • Excellent interpersonal, communication, presentation, and negotiation skills
  • Experience with advanced measurement and analytics (brand lift, awareness surveys, MMM)
  • Independently motivated with a track record of project ownership
SpaceX logo

SpaceX

3.8 Glassdoor

SpaceX designs, manufactures and launches the world’s most advanced rockets and spacecraft. The company was founded in 2002 by Elon Musk to revolutionize space transportation, with the ultimate goal of making life multiplanetary. SpaceX has gained worldwide attention for a series of historic milestones. It is the only private company ever to return a spacecraft from low-Earth orbit, which it first accomplished in December 2010. The company made history again in May 2012 when its Dragon spacecraft attached to the International Space Station, exchanged cargo payloads, and returned safely to Earth — a technically challenging feat previously accomplished only by governments. Since then Dragon has delivered cargo to and from the space station multiple times, providing regular cargo resupply missions for NASA.For more information, visit www.spacex.com.

Founded in 2002
Hawthorne, California, USA
17K employees (677 in marketing)
69% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
2.4M
Traffic Source Mix
Search
41.8%
Direct
47.5%
Referral
6.2%
Social
3.8%
Paid
0.6%

Headcount Trend

Current headcount: ~17.3K

Marketing Team

Marketing Team Size
481 (3% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$11.8B
Last Raise
Secondary Market, 4 months ago

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