Responsibilities

• Media Planning & Strategy Support
• Assist in the development of digital media plans, channel strategies, and tactical recommendations
• Contribute to audience development, including identifying priority segments and supporting more targeted approaches
• Apply foundational media concepts (reach, frequency, audience delivery) to planning recommendations
• Channel & Campaign Management
• Support planning and execution across digital and high-impact channels (e.g., online video, CTV, display, paid social, linear)
• Maintain accurate flowcharts, budgets, and media authorizations
• Track pacing and delivery to ensure campaigns are running according to plan
• Execution Oversight & Optimization
• Work closely with activation teams to ensure accurate implementation of media plans working closely with the Ad Operations team

Requirements

• Bachelor’s degree (BA/BS)
• 1–2 years of media planning experience
• Strong understanding of digital media fundamentals (reach, frequency, audience targeting basics)
• Familiarity with media tools (e.g., MediaTools/Prisma, MRI, ComScore, or similar platforms)
• Proficiency in Excel and strong attention to detail
• Strong communication skills and ability to contribute to presentations
• Highly organized, collaborative, and solution-oriented

Benefits

• The best-in-class Wellness And Benefits Offerings Include
• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)