Responsibilities

• Execute marketing communications plan(s), including community priorities, advertising support needs, and message/offer strategy.
• Produce weekly and monthly KPI reports for use by Division, Area and Home Office leadership.
• Manage monthly social brand campaigns for division.
• Collaborate on community start-up including sales center and model execution with Pulte Interior Design.
• Maintain accuracy of all Division's community pages on brand websites and provide necessary creative assets (photos, video, copy, announcements and inventory listings).
• Customize ad templates to meet local market needs, incorporating specific calls-to-action/offers and securing legal approval for all incentives.
• Create and distribute email marketing strategy per community and division including Realtor communication.
• Order and manage creative assets for communities (Room Designer, Virtual Tours, IFP's, SAM's).
• Create and order community brochures and collateral.
• Provide community-level marketing point-of-sale materials such as displays, flyers and inserts.

Requirements

• Minimum Bachelor’s Degree in Marketing or Communications or equivalent
• Minimum 3-5 years prior experience in a Marketing support role
• Working understanding of Adobe Creative Suite preferred but not required
• Home building and/or real estate industry experience preferred
• Strong written and verbal communication skills
• Ability to effectively prioritize, work well in high stress situations and under tight deadlines
• Ability to work in a team or independently when required