Marketing Operations Manager

Skokie, IL (Hybrid)

$60K/yr – $75K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive end-to-end marketing operations, vendor management, and data-driven optimization for campaigns and client communications.

  • Own end-to-end campaign deployment and vendor management.
  • Strong analytics tracking and KPI-driven decision making.
  • Autonomy to manage external resources and enforce deadlines.

Job Description

Responsibilities

  • Deploying Campaigns: When I decide to launch a new direct mail campaign, a digital ad set, or a client newsletter, you ensure the lists are pulled, the assets are formatted, the postage is paid, and the campaign launches on time.
  • Building the Machine: You will take my ideas and put them into checklists, standard operating procedures (SOPs), and project management software.
  • Wrangling Vendors: You will be the point person for the various agencies and freelancers who do the actual marketing work for us. You will verify we are getting what we pay for and ensure they hit their deadlines. If not, you can make the decision to let them go and find someone new. You will have autonomy to bring in freelancers to help augment skills which you don’t have and to knock down work which frankly is below your pay grade.
  • Ruthless Analytics Tracking: You are our ultimate scorekeeper, tracking the results of every dollar we spend. When a campaign is working, you will add resources to pour gas on the fire. When a project is failing, you will ruthlessly kill it before it bleeds us dry.
  • Relentless Follow-Up: You will be the person who figures out why a vendor missed a Tuesday deadline, and you will make sure it never happens again.

Benefits

  • Flexible schedule
  • Health insurance
  • Paid time off
  • Professional development assistance

Nice To Have

  • Experience learning and growing skills practically.
  • Not intimidated by managing outside vendors and holding them strictly accountable to KPIs.
  • You don’t need hand-holding and will navigate roadblocks before asking for guidance.