Requirements

• 5+ years of lifecycle, CRM or retention marketing experience and end-to-end campaign management - from conception to execution and everything in between.
• A dynamic and critical thinker who understands the broader macro view of business objectives, but skilled at managing detailed projects to completion
• You can lead with influence, communicate your ideas with clarity, and present findings and wins confidently to leadership and the broader organization on a regular basis.
• Strong project management background; experience collaborating across multiple departments to execute projects.
• Ability to work quickly and independently while under deadline pressure and follow through on assignments.
• You thrive in an agile, test-and-learn environment, you’re curious and inquisitive by nature and can advocate for—and adopt— new marketing solutions as needed.
• Strong analytical and quantitative skills with a demonstrated ability to interpret and leverage data to drive decision making; hands-on experience with data reporting platforms such as Tableau or Amplitude required.
• Must have experience working within marketing automation software such as Iterable or Braze
• BA/BS required

Preferred

• Nice to have familiarity with automation, AI, and machine learning features within CRM tools to improve personalization and operational efficiency

Benefits

• Other rewards may include annual bonuses and short- and long-term incentives. In addition, Care.com provides a variety of benefits to employees, including health insurance coverage, life, and disability insurance, a generous 401K employer matching program, paid holidays, and paid time off (PTO).