Responsibilities

• Develops, implements and manages a strategic marketing and promotion plan for the WCE unit for classes, programs and services
• Produces promotional materials such as flyers, booklets, and other print content
• Develops and manages social media promotions and presence (e.g., WCE Facebook and LinkedIn)
• Designs and deploys WCE newsletter
• Coordinates updating the unit’s website and course registration pages with WCE staff and Communications
• Promotes programs, classes, and events through social media and website to meet College Standards
• Utilizes Slate, CampusCE, Salesforce and/or similar CRM to promote WCE programs and services
• Collaborates to implement contracts with business and industry partners
• Supports the Director in customized training proposals, contract approvals, and related activities
• Manages contracts and operations for CEUs with administrative support ensuring roster uploads

Requirements

• Bachelor’s degree in workforce development, business related field, marketing, communications, education or other field with business management experience
• Experience in project coordination, employer relations, training, or related work
• Strong written and verbal communication skills
• Ability to manage multiple projects, meet deadlines, and work collaboratively with internal and external partners
• Proficiency with Microsoft Office Suite, Adobe Creative Cloud, Canva, Facebook, LinkedIn, Hootsuite or other graphic design and social media management solutions
• Comfort learning other new software systems as needed

Preferred

• Experience in workforce development, contract training, higher education, or industry training
• Familiarity with CRM systems, scheduling tools, or project-management software
• Experience with learning management systems (LMS), especially D2L
• Knowledge of local and regional labor market needs

Benefits

• Vacation and Sick Leave
• 14 paid holidays
• Medical, dental, vision and life insurance
• Retirement plans
• Optional 401K and 403B Deferred Compensation Plans
• Educational benefits for employee and dependents