Responsibilities

• Maintain and update website content (Squarespace and Entrata CMS)
• Execute backend SEO best practices for corporate and community websites, including: Metadata optimization, Page titles and descriptions, Image alt tags, URL structure, Internal linking
• Maintain and implement a backend SEO checklist for new and existing community websites
• Optimize and maintain Google Business Profiles
• Optimize and manage online listings including Apartments.com, Zillow, Yelp and other ILS platforms
• Support implementation of digital strategies across new and existing digital platforms
• Monitor and respond to reviews on Google, Yelp, Apartments.com and other platforms
• Ensure brand-aligned, timely responses to online feedback
• Monitor listing accuracy and update information as needed
• Create and manage content calendars in collaboration with the marketing and lifestyle teams

Requirements

• Bachelor’s degree in Marketing, Communications or related field preferred
• Strong organizational and project management skills
• Excellent writing, editing and proofreading abilities
• Working knowledge of SEO fundamentals
• Experience managing social media platforms professionally
• Comfortable working inside CMS platforms
• Proficiency in Canva and/or Adobe Creative Suite

Preferred

• Experience with Entrata (helpful but not required)
• Experience in real estate, multifamily or lifestyle brands (helpful but not required)
• Experience with Squarespace or similar platforms
• Familiarity with Asana or similar project management tools

Benefits

• Become a part of nationally recognized and growing brand
• A small team environment, where your input matters and you have opportunities to make real impact as you grow in your career
• A company culture that invests in your continued learning, with opportunities for training and development relevant to your area of expertise
• Opportunity to build scalable marketing systems as the company expands
• Competitive compensation and benefits
• The Insperity Group Health Plan —Medical, Prescription, Dental and Vision coverage
• The Insperity Welfare Benefits Plan
• Employer Paid Basic Life and AD&D Insurance
• Voluntary Life, AD&D and Disability, Critical Illness and Accident Insurance
• The Insperity Health Savings Account Program or Health Care Flexible Spending Account