Marketing Coordinator

Birmingham, AL (On-site)

$49K/yr – $55K/yrEntry Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive cosmetic-surgery brand marketing by leading social content, video capture, and community engagement with data-driven optimization and cross-functional collaboration.

  • Own creative development for print and digital channels including social and emails
  • Must-have: extensive social media experience with brand/agency background and Canva or Photoshop proficiency
  • Standout: strong storytelling and cross-functional collaboration in a clinical aesthetics context

Job Description

Responsibilities

  • Write creative content and manage creative development for print and digital (Instagram, Facebook, LinkedIn, TikTok, YouTube) including internal and external emails/newsletters, collateral, social media and more.
  • Photograph and video various surgical and non-surgical procedures for social media and other marketing materials.
  • Communicate with followers, respond to queries in a timely manner, and monitor customer reviews.
  • Scout out patients for patient testimonials. Film the patient testimonial and create social media posts based on the footage.
  • Develop social metrics and analyze campaign performance to identify trends; regularly communicate insights, key learnings, ROI, and recommendations to the COO.
  • Strong analytical skills to assess campaign effectiveness and make data-driven decisions.
  • Plan and coordinate patient and internal company events.
  • Keep a pulse on the media landscape and stay up to date with new digital trends and technologies and social media best practices.
  • Work directly with our web developers to understand content needs and deliver content that optimizes their channel strategy.

Requirements

  • This is NOT a hybrid job. This job requires 5 days a week in the office.
  • Bachelor's Degree in Marketing, Social Media Management, or other relevant degree program preferred.
  • A deep passion for cosmetics and aesthetics is a MUST.
  • Experience in Marketing with brand/agency-side developing social media creative, editing copy and engaging with an audience.
  • Extensive knowledge of social media best practices.
  • Skilled in innovative storytelling across social platforms—experience in concepting, briefing and managing social content calendars.
  • Working knowledge of MailChimp is a plus and Canva or Photoshop is a must.
  • Must be proficient in Microsoft Office and possess an ethic of accountability in the workplace and providing excellent customer service.
  • Possess excellent verbal and written skills.
  • Ability to identify target audience preferences and build content to meet them.
  • Excellent multitasking skills and superior time management.
  • A strong cross-functional partner known for being a team player – easy to work with, positive, motivating, and incredibly collaborative.
  • Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy, and conflict resolution.
  • Marketing: 1 year (Required)
  • Birmingham, AL 35223 (Required)
  • Relocate before starting work (Required)

Benefits

  • Skincare discount for our products of 50% off after 6 months
  • Free Botox & filler after 6 months
  • Discounted spa procedures quarterly after 6 months
  • Discounted facial plastic surgery after 1 year
  • Lunch provided daily
  • Extensive 401(k) plan with company matching for contributions
  • Medical and dental insurance offered
  • 401(k)
  • 401(k) matching
  • Dental insurance
Rousso Adams Facial Plastic Surgery logo

Rousso Adams Facial Plastic Surgery

Rousso Adams Facial Plastic Surgery is a facial plastic surgery practice based out of 2700 Highway 280 S # 300 West, Birmingham, Alabama, United States.

Founded in 2000
Birmingham, Alabama, USA
18 employees (1 in marketing)

Traffic Signals

Monthly Visitors
9K
Traffic Source Mix
Search
32.4%
Direct
43.9%
Referral
6.4%
Social
15.7%
Paid
1.4%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
1 (6% of company)
Median Career Experience
4.5 years
Median Tenure
1.8 years