Marketing Coordinator

Manchester, NH (Hybrid)

$55K/yr – $65K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead end-to-end digital marketing programs for Yankee Publishing across brands, events, and content.

  • Own cross-brand campaigns from planning to execution and optimization.
  • Must-have: Strong writing and design skills with Adobe Creative Suite.
  • Standout: On-site event marketing and live content capture.

Job Description

Responsibilities

  • Lead the execution of digital marketing efforts across all brands and products
  • Promote publications, events, and advertising offerings via email, social media, and digital placements
  • Develop marketing materials such as sales sheets, ad collateral, and promotional assets
  • Keep campaigns on track by coordinating timelines and workflows across teams
  • Create compelling written and visual content for campaigns, newsletters, and social media
  • Partner with editorial and internal teams to align messaging and timing
  • Build and manage e-newsletter templates, including ad placements
  • Assist with webinar coordination and technical setup
  • Support email campaigns and event promotions with best practices and engaging content
  • Help optimize messaging for audience engagement and performance

Requirements

  • Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience)
  • Experience in digital marketing, social media, or content creation
  • Strong graphic design skills (Adobe Creative Suite or similar tools)
  • Excellent writing and editing abilities
  • Familiarity with email marketing platforms, CMS tools, and basic analytics
  • Highly organized with the ability to manage multiple projects and deadlines
  • A collaborative, team-oriented mindset with strong communication skills
  • Content marketing: 3 years (Required)
  • Ability to commute to Manchester, NH 03101 (Required)
McLean Communications logo

McLean Communications

New Hampshire's premier media and custom publishing company, McLean Communications, is home to New Hampshire Magazine, NH Business Review, Parenting NH, New Hampshire Magazine's Bride, New Hampshire Home and dozens of custom and annual publications and events. McLean Communications is a wholly-owned subsidary of Yankee Publishing in Dublin, NH. http://ypi.comMcLean Communications embraces equality and diversity and will consider flexible approaches to working conditions where possible. The 35+ employees are based in Manchester, NH and receive comprehensive salaries and benefits including but not limited to Medical, Dental, Vision, Life / AD&D, FSA, HRA, 401K and a robust vacation and holiday package.

Founded in 1935
Manchester, New Hampshire, USA
19 employees (15 in marketing)

Traffic Signals

Monthly Visitors
5.8K
Traffic Source Mix
Search
28.1%
Direct
47.9%
Referral
6.7%
Social
15.8%
Paid
1.4%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
12 (63% of company)