Marketing Coordinator

Bonita Springs, FL (Remote)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive marketing execution and branding for a senior living management company, coordinating social, website and asset workflows to grow traffic and leads.

  • Own day-to-day marketing tasks, asset coordination, and social media support.
  • Must-have: 0–2 years marketing experience with MS Office and social media.
  • Standout: Fully remote role open to candidates anywhere in the US.

Job Description

Responsibilities

  • Work with the Director of Marketing to execute and manage marketing needs which will build branding, drive traffic, convert leads and drive revenue growth.
  • Reporting: measure and analyze performance and recommend actions to maximize results and minimize costs.
  • Execute social media strategies including Facebook, LinkedIn, YouTube, and others assigned on a daily basis.
  • Manage and grow Management company’s corporate presence on social media sites such as LinkedIn and Facebook.
  • Execute website updates as requested by management, activity calendars, flyers, events, videos, residents stories, employee above and beyond, reviews.
  • Manage resident story compliance, review and post per guidelines to website, social media, etc.
  • Review testimonial submissions and post per guidelines to website.
  • Assist with company branding projects as directed (website, social media).
  • Assist Marketing Manager with coordination and collection of assets for new acquisitions.
  • Assist with marketing automation set-up and execution (Website response, digital CRM program, email drip, digital magazine etc.).

Requirements

  • Bachelor’s Degree in Marketing or Advertising.
  • Minimum of 0-2 years’ experience in Marketing.
  • Experience with Excel, Microsoft Word, Power Point, Social Media
  • Language Skills: Above average communication skills.
  • Mathematical Skills: Ability to calculate figures and amounts such as discounts, interest, commission’s proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.
  • Reasoning Ability: Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
  • Other Skills and Abilities: Excellent writing and presentation skills required. Ability to multi-task.
Integral Senior Living logo

Integral Senior Living

Integral Senior Living, a senior living community management company, is founded on a philosophy that expects the best for residents, employees and owner/investors. ISL specializes in 3rd party management of senior independent living, assisted living, memory care, and new development properties. ISL consistently demonstrates a successful balance for delivering quality senior living environments, fulfilling workplaces and targeted financial returns. ISL manages 58 independent, assisted living, memory care and new development properties for seniors in California, Oregon, Washington, Arizona, Utah, Idaho, Colorado, Texas, Oklahoma, Illinois, Tennessee, Alabama, Michigan, Missouri and Florida, . ISL is founded on a care philosophy that fosters dignity and respect for residents and promotes their independence and individuality. The dedicated staff at each community is trained to maintain the highest standards of senior care services.

Founded in 2002
Carlsbad, California, USA
280 employees (14 in marketing)

Traffic Signals

Monthly Visitors
3.3K
Traffic Source Mix
Search
30%
Direct
46%
Referral
7%
Social
15.2%
Paid
1.5%

Headcount Trend

Current headcount: ~280

Marketing Team

Marketing Team Size
14 (5% of company)
Median Career Experience
18 years
Median Tenure
7.1 years

Funding

Last Raise
Series Unknown, 3 years ago

Funding History

  • Feb 2023
    Series Unknown