Marketing Communications Specialist

Milwaukee, WI (On-site)

$68K/yr – $92K/yrMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive marketing project intake and cross-functional execution, ensuring alignment and compliant, timely delivery across channels.

  • Own the end-to-end intake and prioritization of marketing requests.
  • Must-have: 3+ years in marketing communications with project management and copywriting.
  • Standout: Liaison between faculty and Marketing with compliance/document oversight.

Job Description

Responsibilities

  • Own and lead the end-to-end intake process for marketing requests and projects, including prioritization, scope definition, stakeholder alignment, and decision-making on project feasibility, resourcing, and routing to ensure efficient and strategic execution.
  • Oversee and actively monitor the progress of marketing projects, identify risks, adjust priorities, and make decisions to keep the projects on track.
  • Lead project kickoff meetings with stakeholders concerning all aspects of projects to define scope, expectations, timelines, and approval processes; provide consistent communication and updates throughout the project lifecycle and ensure a successful execution.
  • Provide support on content development and copywriting to ensure alignment with brand standards and university-wide objectives.
  • Assist with managing digital advertising assets, including LED truck campaigns.
  • Serve as a liaison and key advisor between faculty and the Marketing team to support the development and distribution of newsletters.
  • Support the copywriting workflow by reviewing processing, identifying improvements, and providing recommendations to ensure content is delivered accurately, on time, and aligned with brand and marketing objectives.
  • Manage and maintain all Marketing compliance documentation, regularly review compliance updates, copy revisions, and ensure statistical data is current and accurate.
  • Route projects efficiently within the department and/or coordinate with external vendors to ensure timely, high-quality execution.
  • Work closely with Admissions and Marketing leadership to ensure all marketing strategies and messages are aligned and integrated across channels.

Requirements

  • Bachelor’s degree
  • 3+ years of experience in marketing communications, including project management/coordination and copywriting
  • Proficient skills in the Adobe Creative Suite and Microsoft Office applications.

Preferred

  • Experience in higher education, healthcare, or financial services preferred.

Benefits

  • comprehensive benefits package, including a tuition waiver and reimbursement program, health insurance, paid time off, and a retirement savings plan
Herzing University logo

Herzing University

3.5 Glassdoor

It is the mission of Herzing University to educate, support and empower all students for success in work, learning and engagement in our communities and global society. Herzing University is a private nonprofit college institute accredited by The Higher Learning Commission (HLC).

Founded in 1965
Milwaukee, Wisconsin, USA
1.9K employees (32 in marketing)
67% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
568.8K
Monthly Google Ads Budget
$2.8M
Traffic Source Mix
Search
45%
Direct
43.8%
Referral
8.7%
Social
1.5%
Paid
0.9%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
20 (1% of company)

Recent News