Lead Generation Specialist (Website Design & Development)

USA (Remote)

Salary Not AvailableEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive lead generation for a web design service by identifying prospects, qualifying them, and scheduling discovery calls.

  • Own prospecting and outreach across LinkedIn and email to fill the calendar.
  • Must-have: 1–2 years in IT/creative services lead generation with LinkedIn Sales Navigator.
  • Standout: Clear path to leading the sales function as the team scales.

Job Description

Responsibilities

  • Prospecting: Identify and target potential clients (B2B, Small Businesses, E-commerce) via LinkedIn, cold email, and other platforms.
  • Outreach: Execute personalized outreach campaigns that grab attention and initiate interest.
  • Qualifying: Filter leads to ensure they have the budget and the need for high-end web design services.
  • Appointment Setting: Schedule discovery calls/meetings between the prospect and our creative team.
  • Tracking: Maintain a simple CRM or spreadsheet of lead status and follow-ups.

Requirements

  • Proven Experience: At least 1–2 years of experience in lead generation or sales (specifically for IT/Creative services).
  • LinkedIn Expertise: Deep knowledge of LinkedIn Sales Navigator and outreach automation tools.
  • Strong Communication: Exceptional written and verbal English skills. You must be able to write "non-spammy," personalized messages.
  • Strategic Mindset: Ability to identify "pain points" in a prospect's current website and use them as a hook.
  • Self-Starter: You don't need micromanagement; you are driven by targets and results.

Benefits

  • Performance Bonuses: Extra rewards for high-converting leads.
  • Creative Support: We provide the portfolio, case studies, and testimonials to help you close the deal.
  • Growth: Opportunity to lead our sales department as we grow.