Responsibilities

• Mid-tier influencer relationships: Own a portfolio of established mid-tier influencer partnerships across TikTok, Instagram, and YouTube. Manage relationships with professionalism and consistency.
• Campaign execution: Run influencer campaigns end to end — briefing, negotiation support, content review, approval workflows, go-live coordination, and post-campaign reporting.
• Contracting and compliance: Manage influencer agreements in partnership with Legal. Ensure all content meets FTC guidelines, platform policies, and brand standards.
• Paid amplification support: Coordinate whitelisting and boosting workflows for influencer content in partnership with the Paid Media team.
• Performance reporting: Track influencer and campaign-level KPIs. Build post-campaign reports with clear performance summaries and optimization recommendations.
• Talent scouting: Continuously identify and vet new mid-tier talent aligned with SharkNinja brand priorities. Maintain a strong pipeline of candidates for new campaigns.