Influencer Coordinator, Influencer

New York City, NY (Hybrid)

$45K/yr – $48K/yrIntern/New Grad2+ years expFull time

Posted 1 day ago

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Job Summary

Own and execute influencer campaigns end-to-end, from creator outreach and onboarding to trend analysis and performance insights, collaborating across teams.

Lead end-to-end campaign execution
Manage creator relationships and briefings
Analyze performance to inform strategy

Job Description

Responsibilities

Campaign Execution & Management: Assist in executing end-to-end influencer strategies, managing content deliverables, briefing creators, and ensuring brand alignment across all assets.
- Creator Discovery & Relationship Building: Identify, outreach, negotiate, and onboard influencers to campaigns, fostering strong creator and talent agency relationships.
- Trendspotting & Market Intelligence: Keep a pulse on emerging pop-culture trends, FTC guidelines, platform updates, and competitor activity—translating cultural moments into client opportunities.
- Performance Tracking: Monitor campaign metrics, analyze results, and help generate insights to evaluate ROI and inform future strategy.
- Cross-Functional Collaboration: Partner closely with core account teams to brainstorm bold creative concepts and ensure seamless campaign delivery

Requirements

Experience: 0–2 years in influencer marketing, social media, or digital marketing.
Platform Expertise: Native fluency in Instagram, TikTok, YouTube Shorts, Pinterest, and Snapchat.
Culture & Trend Obsessed: A deep passion for pop culture, news, and creator trends.
Core Skills: Exceptional written and verbal communication, attention to detail, and top-tier project management abilities.
Mindset: A collaborative team player who thrives in a fast-paced environment and knows how to juggle multiple priorities with ease.
Education: Bachelor’s degree in Marketing, Communications, PR, or a related field.

Benefits

A workplace that’s alive with courage, ideas, respect and humanity
Professional growth and development programs to help advance your career
Comprehensive health care and wellness plans for your entire family
A 401(k) Savings Plan and Flexible Spending Accounts
Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

M Booth

3.9 Glassdoor

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

Founded in 1984

New York, NY, US

414 employees (109 in marketing)

mbooth.com

67% recommend to a friend

79% CEO approval