Influencer and Content Creator Manager at Spin Master Ltd | Wilton, CT | $90K/yr – $130K/yr

Spin Master Ltd

Influencer and Content Creator Manager

Wilton, CT (Hybrid)

$90K/yr – $130K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own influencer partnerships end to end and build an always-on creator program that fuels UGC from parents and educators while driving lower-funnel conversions through affiliate and PR moments.

Influencer Partnerships: Own outreach, briefing, negotiations, contracts, and FTC-compliant content execution.
Creator Programs: Design and scale an always-on UGC program targeting parents and educators.
Performance and Ops: Run TikTok Shop affiliate efforts, product seeding, inbound-vendor vetting, and reporting to drive measurable impact.

Job Description

Own influencer partnerships end to end and build an always-on creator program that fuels UGC from parents and educators while driving lower-funnel conversions through affiliate and PR moments.

Influencer Partnerships: Own outreach, briefing, negotiations, contracts, and FTC-compliant content execution.
Creator Programs: Design and scale an always-on UGC program targeting parents and educators.
Performance and Ops: Run TikTok Shop affiliate efforts, product seeding, inbound-vendor vetting, and reporting to drive measurable impact.

Spin Master Ltd

3.2 Glassdoor

Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company, creating exceptional play experiences across its three creative centres: Toys, Entertainment and Digital Games. With worldwide toy distribution, Spin Master is best known for award-winning brands including PAW Patrol®, Melissa & Doug®, Bakugan® and Rubik's® Cube, and is the global toy licensee for other iconic properties. Through its in-house entertainment studio, the company creates and produces captivating multiplatform content including powerhouse preschool franchise PAW Patrol, along with other original shows, short-form series and feature films. With an established presence in digital games anchored by Toca Boca® and PiknikTM, Spin Master engages 60 million active users monthly in open-ended, creative and safe play. With 29 offices spanning nearly 20 countries, Spin Master employs more than 2,500 team members globally.

Founded in 1994

Toronto, Ontario, CAN

3.1K employees (824 in marketing)

www.spinmaster.com

64% recommend to a friend

62% CEO approval