Responsibilities

• manage brand ambassador program on TYB including opt-in campaign management, affiliate payments, onboarding, contracts, gifting + product replenishment
• oversee brand ambassador scale, ensuring program is growing MoM + YoY with high retention rates; convert best in class BAs to long term paid partners when relevant
• support relationship building initiatives across greater influencer community inclusive of surprise + delight moments, regional events + community shoots
• identify, outreach + nurture relationships with net new up-and-coming creators via always-on seeding
• assist with daily outreach + communication with influencers to ensure timely responses across platforms
• assist with brainstorming, managing + executing mailers for various amika campaigns, including support with managing design submissions, building targeted influencer lists, shipping + tracking results
• admin support including product sendouts for influencers + VIPs, product closet management, order fulfillment + invoice submission
• assist with monthly reporting and KPI tracking
• continuously monitor + report on best-in-class influencer activations, trends, mailers, events + more, identifying how they can connect to overall amika brand strategies
• collaborate cross-functionally with social media, paid media, brand marketing, ecomm + creative teams to fuel departmental needs

Requirements

• 1+ year of experience in influencer marketing (preferably in beauty or hair)
• BA/BA in Marketing, Communications, Public Relations, Business, or a related field preferred
• strong familiarity with Tribe Dynamics, CreatorIQ, TYB + similar tools
• genuine enthusiasm and knowledge of the beauty industry + influencer marketing landscape
• thrives in dynamic, high-energy environments that are constantly evolving
• proactive mindset with a strong desire to learn + contribute
• strong written + verbal communication skills
• excellent time management + organizational skills
• detail-focused with the ability to manage multiple tasks simultaneously
• fast learner with strong problem-solving skills