Head of Retention & Creator Partnerships

Elverson, PA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own a revenue-focused, end-to-end channel engine across email/SMS, affiliate partnerships, and creator programs, unifying tactics into a single growth system.

  • Email & SMS: own lifecycle strategy, flows, segmentation, and revenue impact across the inbox and text channel.
  • Affiliate & creator profitability: optimize contribution margins and measure profitability, not vanity metrics.
  • Creator flywheel: build sourcing, outreach, briefing, and iteration loops that improve future partner choices and creative.

Job Description

Responsibilities

  • Email & SMS, end to end — strategy, calendar, flows, segmentation, list health, and the revenue these channels are accountable for. You set the roadmap and you're on the hook for the number.
  • Affiliate profitability — not just recruiting affiliates and chasing volume, but owning contribution margin after commission and product cost. You'll know which partners actually make us money and which just look busy.
  • The creator flywheel — sourcing and outreach, product seeding, briefing, white-label creative, performance review, and feeding what you learn back into who we work with next. You'll build the loop and keep it spinning with our team.
  • Channel orchestration — making email, SMS, affiliate, and creator content work as one system instead of fighting over the same customer's attention and budget.

Requirements

  • Tools — experience with a modern ESP/SMS platform (Klaviyo or similar), affiliate/creator platforms, and the analytics to actually measure profitability rather than vanity metrics.
  • Comfortable owning a number and reporting directly to a founder who'll move fast with you.
The Nordstick logo

The Nordstick

At Nordstick, we’re transforming the way people stay fit and healthy by creating innovative, home-based workout solutions designed for active individuals. Founded in 2020 by a leading physical therapist, we specialize in fitness products that help people overcome pain, prevent injury, and achieve their peak performance—all from the comfort of their own homes. Our flagship products have already empowered over 250,000 customers to build strength, improve mobility, and bulletproof their bodies without ever needing a gym.Driven by a passion for health and wellness, our tight-knit team is constantly pushing the boundaries of fitness innovation. We believe in creating versatile, high-quality equipment that fits seamlessly into busy lifestyles, enabling people to get into the best shape of their lives. Whether it’s Nordic curls, back extensions, or a full-body workout, our products are built to deliver real results.At Nordstick, we’re more than just fitness equipment—we’re about empowering people to lead healthier, stronger lives through smarter, more accessible training tools. As we continue to grow rapidly, we remain committed to helping people move better, feel stronger, and live pain-free.

Founded in 1982
5 employees (3 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
95.1K
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
33.2%
Direct
49.3%
Referral
9%
Social
7.8%
Paid
0.6%

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
3 (60% of company)