Responsibilities

• Oversee our marketing measurement science strategy and execution — including Marketing Mix Modeling (MMM), Randomized Controlled Trials (RCTs), incrementality testing, and channel-level contribution measurement
• Develop new, AI automated demand forecasting methodologies across geographies and retail channels, partnering with channel leads to lead monthly, quarterly, and annual forecasting cycles
• Liaison with BI and legal on a Retail infrastructure roadmap while defining the path toward personalization and martech data enablement
• Partner with marketing channel leads to ensure consistent methodology and actionable reporting
• Co-own the unified data layer with Business Operations, defining requirements and ensuring marketing's needs are represented in schema design
• Build resource models for international marketplace allocation — providing the analytical framework for investment decisions across geographies

Requirements

• Experience managing programs across cross functional teams, building processes and coordinating release schedules
• 7+ years of technical product or program management experience
• 4+ years of engineering experience
• Knowledge of data structures, data modeling, and database schema
• Experience working with and managing third party vendors
• Deep expertise in marketing measurement methodology (MMM, attribution, incrementality, experimental design)
• 8+ years of experience in marketing measurement, analytics, demand forecasting, and/or data strategy — with at least 2 years managing direct reports

Preferred

• Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules
• Experience influencing at all levels within an organization, particularly at the executive level
• Experience in business analytics and reporting or demand forecasting
• Knowledge of databases (querying and analyzing) such as SQL, MYSQL, and ETL Manager and working with large data sets
• Experience with Amazon's internal tools and operating mechanisms

Benefits

• Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .