Head of Demand Generation at Infrrd | San Francisco, CA

Infrrd

Head of Demand Generation

San Francisco, CA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive B2B demand and lead generation with ABM, marketing automation, and close alignment with sales to scale revenue.

Own end-to-end lead generation programs and integrated campaigns.
Must-have: proven Lead Gen and demand-gen scaling experience.
Standout: ABM-focused, data-driven approach with sales collaboration.

Job Description

Responsibilities

Develop and execute strategies to drive lead generation, create integrated marketing campaigns, and implement account-based marketing practices.
Optimize marketing automation tools, collaborate with sales teams to align efforts, and focus on increasing brand visibility to generate qualified B2B leads and revenue.
Continuously analyze marketing metrics to ensure the effectiveness of campaigns and strategies.

Requirements

Proven expertise in Lead Generation, with a successful track record of driving qualified leads and scaling demand generation efforts.
Hands-on experience in Account Marketing and data-driven decision-making to target specific audiences.
Proficiency in Marketing Automation tools and technologies for streamlining workflows and optimizing campaigns.
Strong background in B2B Marketing, understanding end-to-end campaigns and aligning them with business objectives.
Experience working closely with Sales teams to ensure alignment between marketing strategies and revenue goals.
Exceptional analytical skills for interpreting marketing metrics and refining strategies for optimal performance.
Bachelor's degree in Marketing, Business, or a related field; a Master’s degree is a plus.
Leadership experience with the ability to guide and mentor a high-performing marketing team.

Preferred

Master’s degree is a plus
Experience in industries like insurance, mortgage, or logistics is advantageous.

Infrrd

3.7 Glassdoor

At Infrrd, we help businesses handle messy, unstructured documents. Our AI-powered platform extracts, organizes, and automates data processing—so you don’t have to. From invoices and contracts to engineering drawings and handwritten notes, we handle the complex stuff that traditional OCR and automation tools can't. Our technology learns from real-world data, making it faster, more accurate, and more intelligent over time.But we don’t stop at data extraction. Infrrd automates entire workflows, cutting down manual effort, reducing errors, and speeding up processes for industries like insurance, mortgage, real estate, engineering, and logistics.Tailored for Your IndustryOne-size-fits-all? Not here. Infrrd’s AI is built for your industry—whether you’re in insurance, mortgage, real estate, engineering, or logistics. With over a decade of experience, we’ve fine-tuned our platform to handle industry-specific challenges with unmatched accuracy.Innovation That Keeps You AheadWe don’t just follow trends—we create them. Our dedicated R&D team is constantly pushing the boundaries of automation, bringing game-changing AI advancements to market first. With 11+ international patents (and counting!), we’re committed to making document processing smarter, faster, and easier.Meet Ally | Your AI-Powered Intelligent AgentAlly is our latest breakthrough—an AI-driven agent that takes workflow automation to the next level. Pre-trained on industry knowledge, Ally eliminates manual work, handling everything from data extraction to intuitive decision-making.

Founded in 2016

San Jose, California, USA

263 employees (9 in marketing)

www.infrrd.ai

53% recommend to a friend

89% CEO approval