Responsibilities

• Test new acquisition channels, starting manually and building automation around the channels that prove effective.
• Ship experiments across the full funnel, including landing pages, signup, onboarding, referrals, lifecycle experiences, and in-product growth features.
• Build personalized offer experiences across hotels, flights, shopping, dining, gift cards, and transfer partners based on user behavior, preferences, transaction history, Rove Miles balances, and travel intent.
• Develop automated email, push notification, in-app, and other lifecycle campaigns triggered by real user actions.
• Build systems for offer targeting, ranking, recommendations, eligibility, and next-best-action experiences.
• Own growth tracking, attribution, experimentation, and reporting to determine which channels and features drive valuable users and incremental revenue.
• Build internal tools and automations, including LLM-powered workflows, that help a small team launch campaigns, create content, analyze data, and operate more efficiently.
• Partner closely with product, design, marketing, partnerships, and data teams to identify opportunities and turn them into shipped products.
• Move quickly from idea to prototype to production, then use data to decide what to scale, improve, or stop.

Requirements

• Strong full-stack engineering experience and the ability to independently build and ship frontend, mobile, backend, and database features.
• Comfortable shipping production software in TypeScript.
• Experience growing a product, audience, community, marketplace, or other consumer experience.
• Strong product and growth instincts with the ability to identify opportunities without waiting for a detailed roadmap.
• Experience using AI development tools such as Cursor, Claude Code, or similar products.
• Experience building products or internal tools using LLM APIs.
• Highly analytical and comfortable working with funnels, cohorts, attribution, experimentation, and user behavior data.
• High ownership mindset with the ability to operate independently in a fast-moving startup environment.
• Strong communication skills and ability to collaborate across engineering, product, design, marketing, partnerships, and data.
• Passion for travel, rewards, loyalty programs, and consumer products.

Preferred

• Experience with personalization, recommendation systems, offer ranking, segmentation, or targeted promotions.
• Experience with travel, e-commerce, marketplaces, loyalty, rewards, affiliate platforms, dining, or card-linked offers.
• Experience building referral loops, onboarding flows, lifecycle campaigns, landing pages, or acquisition tooling.
• Experience with product analytics, experimentation platforms, marketing automation, or attribution systems.
• Experience at an early-stage startup or high-growth consumer company.
• A personal interest in points, miles, travel rewards, shopping rewards, or loyalty programs.