Meta Media Buyer
ScaleClients.io
USA (Remote)
AgencyFull-timeMid level3+ years exp.
4 hrs ago
Google & Meta Ad Expert (Fargo,ND In-Office)
Fargo, ND (On-site)
$50K/yr – $65K/yrSenior Level5+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Drive end-to-end paid media campaigns across Google Ads and Meta for Spotlight Media; 5+ years of hands-on ad experience strongly preferred.
- Own end-to-end paid media campaigns across Google Ads and Meta for multiple clients.
- Must-have: 5+ years of hands-on digital advertising experience.
- Standout: Fargo, ND in-office role with cross-client impact.
Job Description
Responsibilities
- Google and Meta Ad Trafficking
- Build, launch, manage, and optimize campaigns across Google Ads and Meta
- Ensure proper structure, targeting, budgets, and conversion tracking
- Campaign Optimization
- Ongoing optimization focused on ROI, CPL, CPA, and conversion quality
- Manage budgets, bid strategies, audiences, creative testing, and pacing
- Reporting and Performance Analysis
- Deliver accurate, easy-to-understand reporting for internal teams and clients
- Identify trends, insights, and opportunities for improvement
- Technical Execution
- Manage pixels, tags, events, and conversion tracking
- Work confidently inside Google Tag Manager and GA4
- Internal Collaboration
- Support in-house strategists with execution and performance insights
- Act as a technical resource for paid media best practices
- Innovation and Improvement
- Help implement new tools, platforms, and advertising technologies
- Continuously improve how Spotlight executes paid media at scale
Requirements
- 5+ years of hands-on digital advertising experience
- Advanced expertise in Google Ads and Meta Ads
- Strong technical experience with: Google Tag Manager, Google Analytics 4, Conversion tracking and pixel implementation
- Proven ability to manage multiple client accounts simultaneously
- Strong analytical mindset with a focus on performance and optimization
- Comfortable working in-office, full-time, in Fargo
Preferred
- Google Ads certifications
- Meta Blueprint certifications
- Programmatic or DSP experience, including The Trade Desk
- Advanced funnel tracking and attribution experience
Benefits
- Medical insurance, 50% employer paid
- Vision savings pass
- Life and disability insurance, 100% employer paid
- Paid time off, 18 days per year
- Volunteer time off, 8 hours per year
- 6 paid holidays
- Matching charitable donations, up to $50 per year
- Individual retirement account
- Summer hours, office closes at noon on Fridays from Memorial Day through Labor Day
Spotlight Media
All Marketing, One Partner. Spotlight is a full-stack marketing company based in Fargo, North Dakota. With powerful creative, branding, and video production, award-winning publications, including Fargo Monthly, Bison Illustrated, Fargo INC! and Design & Living Magazine, and results-driven marketing strategies, we are helping companies, of all sizes, compete and grow. We are more than a service. We are your dedicated creative and marketing team.
Traffic Signals
Monthly Visitors
2.7K
Monthly Google Ads Budget
$16.3K
Traffic Source Mix
Search
57%
Direct
27.4%
Referral
6.3%
Social
8.1%
Paid
1.1%
Headcount Trend
Current headcount: ~33
Marketing Team
Marketing Team Size
7 (21% of company)
Median Career Experience
7.5 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
3
