Food influencer

Los Angeles, CA (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own the on screen food narrative for short form video that drives hunger and engagement across TikTok, Reels, and Shorts. Lead creative storytelling, trend-driven concepts, and cross functional collaboration to shape campaigns for major brands.

  • Storytelling & Format Ownership: Turn ideas into bite sized videos with authentic voice and appetite appeal across top social formats.
  • Production Translation: Collaborate with production and editors to preserve voice from shoot to post.
  • Trend Driven Innovation: Constantly adapt to food creator trends to keep content feeling real and not ads.

Job Description

Responsibilities

  • Create Crave-Worthy Content
  • Film and appear in short-form videos (TikTok, Instagram Reels, YouTube Shorts) showcasing food, recipes, and cooking hacks.
  • Capture mouthwatering visuals that make audiences stop scrolling and start craving.
  • Collaborate with stylists, editors, and creative directors to bring brand campaigns to life with your unique tone and on-camera energy.
  • Be the Face of Food for Major Brands
  • Represent High Scale clients in sponsored campaigns and branded collaborations.
  • Infuse authenticity and storytelling into each partnership while staying aligned with the brand voice.
  • Create fun, educational, or entertaining narratives that connect emotionally with viewers.
  • Innovate Through Social Trends
  • Stay on top of trending formats, sounds, and aesthetics in the food creator space.

Preferred

  • Natural Storyteller with On-Camera Charisma
  • You’re confident, funny, and authentic on camera.
  • Food Obsessed & Aesthetic Minded
  • You love experimenting in the kitchen—and you know what looks great on video.
  • Social Media Native
  • Deep understanding of TikTok, Reels, and YouTube trends.
  • Proven track record of creating viral or high-engagement food content.
  • Creative & Collaborative
  • You thrive on bringing ideas to life with a team.
  • You take direction well but always add your unique flavor.

Benefits

  • Competitive Compensation: $50,000 year with standard operating hours.
  • Growth Opportunities: Work with top-tier CPG and DTC food brands looking to dominate the social landscape.
  • Creative Freedom: Shape the tone, style, and storytelling of campaigns seen by millions.
  • Exposure & Collaboration: Partner with other top creators, brands, and creative directors in High Scale’s network.
  • Relentless Innovation Culture: We move fast, test constantly, and create content that breaks the internet (in a good way).
High Scale logo

High Scale

We are the world-class leader in performance marketing. We front the costs. You only pay if you use the ads. No minimums or commitments. Simple. Easy. Our team has collectively produced over 1 million ad creatives that account for $12b+ ad spend across 1000 brands, while crushing ROAS and CAC targets with cutting-edge AI and true social-native video that consumers love.We consistently produce over 2500 new video assets per week that are distributed primarily across Meta, TV and TikTok. If you spend more than $1M a month on paid media... let's talk. Email us: partnerships@highscale.ai

264 employees (173 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
25.4%
Direct
54.1%
Referral
7.1%
Social
12.1%
Paid
1.2%

Headcount Trend

Current headcount: ~264

Marketing Team

Marketing Team Size
149 (56% of company)
Marketing Roles Posted (Last 30 Days)
3