Responsibilities

• Manage the end-to-end planning and execution of industry trade shows (e.g., GDC, MAU, and key LATAM gaming and tech summits), as well as VIP client gatherings and company-hosted events.
• Manage event vendor relationships and continuously improve Mintegral’s event presence, including branded swag.
• Partner with Business Development teams to identify, target, and help close key accounts through strategic marketing support.
• Design and execute targeted ABM campaigns with localized content, direct mail, and remarketing.
• Maintain strong client relationships to develop customer success stories, including case studies, video testimonials, and client advocacy opportunities at events.
• Adapt global marketing assets into content tailored for the U.S. market.
• Support local PR and manage relationships with US-based industry media and tech partners to generate co-marketing opportunities.
• Equip the U.S sales team with localized pitch decks, battle cards, and other marketing collateral.

Requirements

• Three to five years of relevant marketing experience in a B2B environment.
• Demonstrated success managing small and large-scale events.
• Ability to work independently.
• Ability to collaborate cross-functionally and work across different time zones.
• Ability to use data to inform marketing decisions.
• Strong communication and interpersonal skills, with the ability to cooperate with leaders across departments.
• Ability to work with various stakeholders to align on goals and messaging.

Preferred

• Native-level English proficiency; fluency or working proficiency in Spanish and/or Portuguese is a strong plus.