Responsibilities

• Responsible for planning and executing event and experiential marketing programs.
• Lead the planning and execution of nationwide driving programs, with a strong emphasis on CRM strategy, client reporting, and holistic team management.
• Oversee day-to-day program operations while driving CRM-focused initiatives that enhance customer engagement, measurement, and reporting.
• Develop actionable insights and delivering compelling client presentations and performance updates.
• Oversee overall team management, including personnel oversight, staffing strategy, and on-site team leadership.
• Balance of strategic thinking and hands-on execution, with direct involvement in live event environments to ensure operational excellence and data integrity.
• Oversee program planning logistics and onsite activation
• Development of a premium, engaging, and exciting consumer experience
• Collaborate with program partners and vendors to ensure teamwork and build coordination
• Oversee onsite creative, exhibit services, and logistics/instructor planning and implementation

Requirements

• 5+ years of agency or client service experience
• Proficiency with Microsoft Office Suite
• Valid US driver’s license and clean driving record
• Flexibility and willingness to travel domestically and work weekends or holidays as needed. Anticipated travel: High (45%-75%)
• Ability to manage relationships with multiple internal/external partners (e.g. venues, vendors, suppliers, etc.)
• Excellent project management skills with the ability to manage strict timelines, work under pressure, and manage budgets through reconciliation
• Strong organizational skills, attention to detail and the ability to manage projects simultaneously

Preferred

• Automotive industry and/or mobile tour experience would be a plus
• A passion for and expertise in sports, entertainment, gaming, music and/or automotive