Responsibilities

• Own comprehensive product and solutions marketing strategies aligned to growth objectives.
• Own product positioning, messaging, value propositions, and differentiation across target markets and buyer personas.
• Partner with Merlin Labs and Merlin’s ISV Partners to ground roadmaps in market insights, customer feedback, and competitive intel.
• Drive solution lifecycle marketing from launch through adoption across Merlin’s technical practice areas (cloud security, identity, SecOps, data resilience).
• Lead cross‑functional GTM planning and execution for solution launches across Merlin Labs, Merlin Validated Solutions, and ISV Partners.
• Develop launch frameworks, readiness plans, and success metrics.
• Coordinate messaging and marketing activities across Sales, Marketing, Labs and ISV Partner teams to drive market adoption.
• Measure and optimize launch performance and market impact.
• Work with Merlin Labs and technical practice areas to create customer‑centric solution narratives addressing industry challenges and outcomes.
• Develop solutions materials and assets aligned to each ISV partner technology; own messaging and content for solutions web pages and landing pages.
• Package ISV solutions and Merlin Validated Solutions into market-ready offerings for federal segments and critical infrastructure use cases.
• Develop thought leadership that positions Merlin in federal domains like FedRAMP, CMMC, and Zero Trust.
• Support strategic accounts and market expansion; build sales enablement programs and tools to accelerate pipeline growth.
• Train sales teams on positioning, market trends, and objection handling; partner with Sales Ops to measure enablement effectiveness.
• Lead market research initiatives on customer needs, buying behavior, and industry trends; maintain a robust competitive intelligence program.

Requirements

• Bachelor's degree in Marketing, Business, Communications, Engineering, or related field.
• 10-12+ years of progressive B2B cybersecurity marketing experience, including 7-10+ years in Product Marketing or Solutions Marketing leadership.
• Demonstrated success leading product launches and GTM initiatives for complex technology solutions.
• Experience partnering with Product Management, Sales, Solution Engineering and Executive Leadership teams.
• Proven track record of developing messaging, positioning, and sales enablement programs that drive measurable business results.
• Experience managing and developing high-performing teams.

Preferred

• MBA or advanced degree preferred.
• Experience marketing to federal government buyers and understanding procurement cycles and contracts.
• Experience in SaaS, enterprise software, cybersecurity, AI, cloud, data analytics, or related tech markets.
• Experience supporting global or multi‑region GTM strategies.
• Familiarity with analyst relations and industry influencer engagement.

Benefits

• We want to empower and inspire employees to be and do their best. Our workdays are dynamic, collegial, and fun. Our office features multiple places to work unconstrained by typical office barriers. Our wellness package provides access to an on-site gym and includes medical, dental, and vision insurance along with options for FSA and EAP. We offer 401(k) with employer match, unlimited PTO, and a culture respectful of the reality that not everything in one’s personal life is guaranteed to happen only after hours.