Lead the regional ecommerce growth and P&L for North America, aligning with global teams to optimize omnichannel experience and performance.

• Own revenue, margin, and profitable growth across North America.
• Define and execute long-term ecommerce growth strategy with annual and quarterly roadmaps.
• Identify and scale new growth levers across acquisition, retention, AOV, and LTV.
• Establish performance frameworks and governance to meet financial targets.
• Set the vision for a best-in-class digital customer experience with UX/UI and conversion optimization.
• Oversee site performance, mobile experience, personalization, and accessibility standards.
• Lead integrated omnichannel journey with retail, CRM, and customer service teams.
• Provide regional insights to inform digital merchandising strategy including gifting, promotions, and content storytelling.
• Support local planning on product launches and seasonal campaigns to maximize impact while preserving brand equity.
• Partner with inventory planning to align demand, availability, and sell-through.

Requirements

• 7–10+ years of ecommerce or digital commerce experience
• 3–5+ years in a leadership or management role
• Proven track record of driving ecommerce revenue growth
• Strong analytical and financial acumen (P&L ownership)
• Experience with ecommerce platforms, media strategy with emphasis on digital (Social & SEM), e-CRM and analytic tools