Responsibilities

• Owns the campaigns, account engagement, and lead maturation that turn the marketing pipeline into qualified opportunities for Sales — and owns the result.
• Campaigns end-to-end: You'll plan, run, and report on multi-touch campaigns leveraging email, ads, polls, video, web, and other content to help us convert our lead database faster.
• Account-level engagement on the named pool: You'll own a maturing set of strategic accounts that are giving buying signals.
• Lead maturation and the marketing-to-sales handoff: Using Mindset’s sales qualification criteria, you’ll mature the leads via targeted outreach, content, and account-based motion until they pass to sales.
• Sales partnership: You'll own the weekly review of top Marketing-owned accounts with Sales leadership. Along with passing warm leads, you'll track sales reporting on what has been passed to them on its journey to close.
• Reporting that you produce yourself: Weekly lead readiness reports, campaign performance reports, and status summaries, including OKR progress tracking.

Requirements

• Hands-on Salesforce and 6sense experience: You’ve lived in these tools, run reports, and built lists yourself.
• Demonstrated direct Sales partnership: You’ve worked alongside a Sales team in the past.
• Account-level engagement. You can talk through specific named accounts you’ve owned — what you knew about them, what you ran, what happened.
• Multi-faceted campaign ownership. You’ve planned, executed, and reported on campaigns spanning at least three types of content.

Preferred

• LLM-fluent You’ll use Claude in your day-to-day to draft, analyze, summarize, and accelerate. Your focus is to leverage the tools\' output to augment your own thinking and experience.

Benefits

• Remote work flexibility
• Opportunity to build AI skills
• Part of a hard-working, collaborative team, where your work makes a difference
• Opportunity to significantly contribute to the ongoing growth of a game-changing company in the ERP space