Data Analyst, User Acquisition at MobilityWare | Irvine, CA | $90K/yr – $115K/yr

MobilityWare

Data Analyst, User Acquisition

Irvine, CA (On-site)

$90K/yr – $115K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the UA analytics funnel for 2–4 mobile titles, turning raw data into actionable campaign improvements across Google Ads, Apple Search Ads and other networks.

Growth analytics: track ROAS, CPI, retention, LTV and install volume to spot trends, risks, and opportunities.
Instrumentation and dashboards: build dashboards and recurring analyses to support quick UA decision making and reviews.

Job Description

Responsibilities

Support user acquisition analytics across 2–4 mobile game titles , partnering with UA managers to track, analyze, and optimize campaign performance across channels such as Google Ads, Apple Search Ads, and additional ad networks
Monitor and analyze key performance metrics including ROAS, CPI, retention, LTV, and install volume , identifying trends, risks, and opportunities
Build and maintain dashboards, reports, and recurring analyses to support UA decision-making and performance reviews
Partner with UA and Creative teams to evaluate and support A/B tests across creative concepts, targeting strategies, and bidding approaches
Translate complex datasets into clear insights and recommendations , presenting findings to both technical and non-technical stakeholders
Collaborate cross-functionally with Product, Finance, and Data teams to align UA performance with broader company goals and forecasts
Support creative analysis by evaluating ad performance, app store conversion, and funnel metrics
Contribute to competitive analysis and industry trend research to inform growth strategy
Assist in improving data processes, documentation, and reporting workflows to support scale and efficiency

MobilityWare

4.5 Glassdoor

We are MobilityWare, one of mobile gaming’s leading publishers of card and puzzle games. With our headquarters in the heart of Orange County and a brand new studio in Utah, we’re dedicated to our mission of bringing joy to others one game at a time.Ever since our flagship title Solitaire hit the Apple App Store on the day it opened in 2008, MobilityWare has been entertaining gamers around the world. With a product portfolio that includes beloved hits such as FreeCell, MONOPOLY Solitaire, Spades, Hearts, Mahjong, and Bubble Shooter Pop, our games have been downloaded over 400 MILLION times.MobilityWare has been named one of Built in LA’s Best Places to Work for two years in a row and we’ve been recognized as one of the Best Places to Work in Orange County five times by the Orange County Business Journal and OC Register. While we’re proud to be the company behind some of mobile gaming’s most popular titles, our most important achievement is creating a work environment that encourages professional growth and prioritizes the wellness of all of our team members.Do we have your attention yet? Click on the Jobs tab to check out all of our open positions and apply today to level up your career!

Founded in 1990

Irvine, California, USA

218 employees (60 in marketing)

www.mobilityware.com

86% recommend to a friend

94% CEO approval